Bitcoin Press Release: Estonia-based BetterBetting launch their BETR platform, with details offered of their ICO which launches in December. The BETR platform will change the way we interact with P2P sports betting.

Tallinn, Estonia -Revolutionary new decentralised sports betting marketplace, Better Betting Foundation are to debut their BETR coin, with the goal of establishing a global betting liquidity pool. BetterBetting Foundation, a software systems enabler for sports betting on the blockchain, has launched its pre- Initial Coin Offering (ICO) sale ahead of its ICO in December.

The token sale introduces investors to BETR, a market changing betting cryptocurrency that will lay the foundations of the first truly decentralised peer-to-peer sports betting platform on the internet.

Supported and advised by a number of industry specialists, BetterBetting will introduce a revolutionary twist on the betting exchange model, completely eradicating the middle man from the equation. All bets will be stored on the blockchain, providing full transparency and provable fairness on all transactions, thereby eliminating all human or business activity between the two betting parties.