BetVictor will appear on the first-ever LED fence advertisement at Stratford this weekend

Gibraltar, 10th September 2018 – BetVictor, one of Europe’s leading online gaming companies, this weekend will become the first ever gaming company to appear on an industry-first LED fence advertisement. The digital board will be used at Stratford-upon-Avon racecourse tomorrow.

The announcement comes after Stratford Racecourse sponsor BetVictor agreed a partnership with Priority Sports Marketing, the marketing agency tasked with managing the project.

An animated graphic of the BetVictor logo will appear on the final fence on the home straight, offering the brand fantastic exposure and great advertising value. The growth potential for the technology is also promising, with the possibility of brands being able to advertise odds and special offers live on the boards in the near future.