Betting volumes jump 16 per cent following Saturday/Sunday split for opening game
London, 17th August 2015 – Britain’s bookies have kicked off this year’s Barclays Premier League with a bang. Following a quiet two months , the opening weekend of the new season provided a timely reminder of how much love the nation and punters have for the ‘best football league in the world’.
Exclusive data from global payments leader, Worldpay, reveals that splitting the opening weekend’s games over Saturday and Sunday, rather than holding them all on Saturday as was done traditionally, contributed to a significant jump in betting volumes and transactions. Year-on-Year (YoY) transaction volume for the weekend increased by 16 per cent, while the average value of individual transactions was 15 per cent higher.
The data also shows there was a huge spike in both the volume and value of transactions processed by Britain’s online bookies during this year’s Barclays Premier League opening weekend. Compared to an average Friday to Sunday in the offseason, the volume of transactions jumped 32 per cent*.