New initiative will help ensure a convenient parking experience for all visitors while also improving infrastructure
LAS VEGAS, Nov. 2016 — Caesars Entertainment Corporation (NASDAQ: CZR) today announced that it will launch a paid valet and self-parking initiative intended to improve the parking experience for guests, local residents and Total Rewards loyalty program members at eight of its nine Las Vegas properties. The Rio All-Suite Hotel & Casino will not be included in this program and implementation dates will vary by location.
“Our priority is to ensure that our hotel guests, local residents and Total Rewards loyalty members have an improved parking experience,” said Bob Morse, President of Hospitality at Caesars Entertainment. “Guests who stay, game and shop at our resorts have said that parking spaces and valet services have become increasingly scarce, so we believe that implementing a paid parking program while also investing in LED parking guidance systems will help address these issues.”
Local residents with proper identification and Total Rewards loyalty members rated Platinum and above will continue to self-park for free. Complimentary valet will also be available for all Total Rewards loyalty members rated Platinum and above.