Online betting firm Dafabet has extended its international betting sponsorship of English Premier League club Everton for another three years, where it will continue serving as an official partner of the team until the 2017-2018 EPL season.
Under the terms of the agreement, Dafabet will be able to continue offering fans an array of promotional events and offerings to help boost the team’s interaction with its supporters. The Asian betting operator will also provide Thai and Chinese versions of Everton’s official website, allowing fans in the two countries to gain access to club in their native languages.
The Dafabet – Everton alliance began in 2012. Everton’s marketing and communications director, Richard Kenyon, spoke about the club’s partnership with Dafabet, which began when the betting company was still a relative neophyte in the Premier League when it burst into the scene during the 2012-2013 season. Since then, the two sides have enjoyed a “positive couple of seasons” together and Everton, according to Kenyon, is “pleased to continue working alongside Asia’s leading online gaming site to offer our international supporters a premium gaming service.”
His counterpart, Dafabet Head of Sports Marketing and Sponsorship John Cruces, expressed similar sentiments, saying that the online gambling site has enjoyed a fruitful partnership with the Toffees for the past three seasons and is now looking forward to “continuing the relationship and further achieve our mutual goals.”