Innovation identifies fraudsters from genuine customers in real time

LONDON,UK – FEBRUARY 5th 2019 – Emailage, the global leader in online fraud prevention and email risk assessment, has launched into the iGaming industry with its award winning tool EmailRisk Score to help tackle fraud for online operators of sports betting and casinos.

In a new report, Frictionless customer authentication in iGaming, a dream or a reality? [hyperlink], Emailage highlights the growth of sports betting and online casinos, and the fraud associated with industry growth. Given the complex ecosystem of customer authentication within the sector, operators need reliable tools to prevent fraud at critical points in the customer journey.

Emailage’s EmailRisk Score creates an effective, “zero-friction” first layer of fraud prevention. The process occurs in real-time, which enables operators to confirm genuine customers who can set-up an account to deposit and play in minutes – not days. EmailRisk Score offers over 200 rigorous data points, which allows compliance managers to make an informed decision on whether or not to accept a transaction.