Licensed Turkish online operator signs multi-sport ‘watch and bet’ deal

LONDON, U.K. – (13 October 2020) — IMG ARENA, a leading sports betting service and content hub, has entered into a partnership with Misli.com to provide streaming services to the Turkish operator.

Misli is one of a limited number of regulated online sports betting operators in Turkey, having been licensed by the state’s Spor Toto Teşkilat Başkanlığı. They offer national pools betting and a wide range of markets on domestic and international sport, including football and basketball.

The partnership will allow Misli’s customers to stream events from IMG ARENA’s portfolio of live sport when placing a bet. IMG ARENA’s portfolio of content includes a range of tier one football, basketball and world sports.