IMGL MasterClass – US Market – Gold Rush or Opposite for European Operations – panel discussion at CEEGC2018

Budapest – 9 July 2018 – There is, without any doubt, a large dumping of news and articles that focus on the US gambling market and the possibilities it might offer.

All these news have been circling around the industry and even mainstream media starting from May, when sports betting has been given the go-ahead by the US Supreme Court.

With the legalization of sports betting, many European companies are feeling a “gold rush” and hope to take advantage of one the biggest markets on the planet.

We are seeing and reading daily news about a large number of partnerships between European and US companies. Large European operators that already had a presence in the US market are already lining up for their comeback and relaunching old collaboration. Other operators and software providers are juggling events and focusing on how to enter and market their brand on US soil.