Kambi and 888 strengthen long-standing partnership as 888sport becomes the third Kambi-powered wagering brand in the U.S. state 

Kambi has strengthened its long-standing relationship with 888 Holdings after the operator launched its Kambi-powered 888sport wagering brand into the U.S. state of New Jersey.

The launch sees 888sport become the seventh online wagering option in New Jersey and the third operator to leverage Kambi’s flexible sports betting platform and range of managed services in the Garden State.

In addition to offering players the widest selection of pre-match and in-game wagering options, 888sport has access to Kambi’s price differentiation tool, giving it the freedom to adjust odds across all major sports in line with their market strategy.