Kentucky’s state lottery doubled its online sales in fiscal 2018, helping spur the overall sales figure to a new record.
On Tuesday, the Kentucky Lottery announced that its sales during the 12 months ending June 30 totaled $1.042b, a $42m improvement over fiscal 2017’s result, and another record result for the lottery. Scratch-off tickets claimed the biggest slice of the sales pie, rising 1.5% to $613m, while daily draw games added $204.7m and keno sales improved 9.3% to $82.8m.
The Lottery launched online sales in April 2016, offering a mix of traditional draw tickets and instant-win games from the International Game Technology-powered Play.kylottery.com site.
The iLottery division reported sales of $10.2m in FY18, nearly twice the $5.2m generated online in FY17. However, it’s worth noting that it’s taken two years for online lottery sales to exceed the original projections of $7m in sales in its first year.