iGB Affiliate’s Lisbon Affiliate Conference will be held on October 17-20 at the Feira Internacional de Lisboa in Lisbon, Portugal. Although it officially begins on October 17, the real meat of discussions is found from the second day on.

Speaker Tiago Almeida, CEO of Egamingservices, will be giving an overview of the Portuguese affiliate market, which will include players in the industry, regulations, and projections for the mobile first and online markets.

Next, Sara Global Ventures Regional Director Adrian Niculescu will present a ‘Next Gen Social Media Class,’ which aims to show how affiliates could increase customer engagement and build a brand “at the lowest cost.” Niculescu will be looking at strategies “to effectively promote your benefits and speak to your customers in their own language.”

Speakers Dagmar Janssen, Head of Search at Global Gaming Group, and Rickard Vikstrom, founder of Internet Vikings, will focus on present trends in the ever-changing landscape of search engine optimization (SEO). They’ll be guiding you in “assessing areas for investment to yield the greatest return,” presenting notable real-world examples.