What would you do if a giant pot of cash dropped into your lap, courtesy of a winning lottery ticket? Quit your job,? Buy a yacht? Make it rain? How about searching for your truth, paying it forward and leading an authentic life? While those are seemingly disparate notions, a new digital ad campaign for the California Lottery brings them together, subtly, in six short films about state residents prevailing over long odds, giving back to their communities and leaving indelible marks on others. There’s nary an oversized check or an overjoyed new millionaire in this bunch of videos, which represent a fairly radical departure from traditional advertising in the lottery category.