Swedish online gambling operator Mr Green has acquired the operations of Evoke Gaming, which include the Redbet.com gambling site.

On Monday, Mr Green announced that it had reached an all-cash €7m deal to acquire the Malta-based Evoke Gaming from Bonnier Growth Media. Evoke’s online gambling brands include Redbet, Vinnarum casino, and the Bertil and MamaMia bingo sites, all of which are primarily focused on Sweden and other Nordic markets.

Mr Green says Evoke generated revenue of €15.5m in 2016, while reporting an earnings loss of €4.6m that year. Through the first nine months of 2017, revenue dipped to €7.4m while the earnings loss totaled €4.4m.

Mr Green claims that Evoke’s disappointing 2017 numbers were negatively impacted by the migration to a new technology platform and restructuring measures that Mr Green insists will be done by the time the acquisition is expected to close in Q1 2018.