New Jersey’s licensed sports betting operators generated ‘revenue’ of just under $4m in July, the first full month since legal wagering commenced in mid-June.
According to the New Jersey Division of Gaming Enforcement (DGE), the state’s five licensed betting operators generated combined revenue of $3.83m in July. The total is surprisingly low, given that the state reported revenue of $3.46m in roughly two weeks of legal operation in June.
There were three licensed bookies in June’s report: the Monmouth Park racetrack, the Borgata casino in Atlantic City, plus the new Ocean Resort Casino, although the latter property was only open for three days in June.
The state has since welcomed two additional operators: the Meadowlands racetrack and Bally’s Atlantic City casino, although the latter property didn’t open until July 30. This month saw DraftKings launch the state’s first mobile betting app, but its returns won’t be quantified until the DGE’s August report is filed next month.