Playtech BGT Sports momentum continues with BoyleSports extension

17th August 2017, London – Playtech BGT Sports (PBS), the leading provider of omni-channel sports betting solutions, has agreed a deal to extend distribution of its self-service betting terminals (SSBTs) with BoyleSports.

As part of the agreement, another 325 of the terminals will be deployed within the Irish operator’s 225-strong estate, doubling the number to over 1,000 in the last 12 months.

Individual shop SSBT density will increase once the additional terminals have been installed, with many of the operator’s best performing shops hosting in excess of five SSBTs as they look to build upon their operating objective to offer their customers an all-encompassing service through a variety of modern mediums.

Dr. Armin Sageder, CEO of Playtech BGT Sports, said: “Our partnership with BoyleSports has been very successful since our initial deployment, and our second extension to the deal this year proves the strength of the product for the Irish customer base.