16th June 2017, London – Playtech BGT Sports (PBS), the leading provider of omni-channel sports betting solutions, has extended its Self Service Betting Terminals (SSBTs) agreement with Betfred to expand its coverage across the bookmaker’s entire retail estate.
As part of the deal, PBS will supply an additional 570 terminals to the UK bookmaker, which takes its total number to over 2,800 across its 1,700-strong estate.
The deployment of machines is expected to be completed before the start of the new football season in August.
In addition, PBS’ innovative mobile BetTracker product has also been released across the Betfred retail network.