Just as quickly as it started, PokerStars’ Unfold is now facing an imminent demise. Any day now, at any time, hopefully sooner rather than later. Unfold was initially expected to be removed this past Monday, but PokerStars has a difficult time letting some things go.

In a statement to the poker news outlet pokerfuse, PokerStars Director of Poker Innovation and Operations Severin Rasset said, “Following a strategic review, we have made the decision to fold ‘Unfold.’”

Unfold was a simple option. It allowed a player to pay to unfold his cards if he or she determined that the flop was actually suitable. While it was billed as a way to “add a fun twist” to poker, it was, quite bluntly, just another way for PokerStars to increase its rake and went against everything poker stands for.

Rasset also told pokerfuse, “PokerStars is invested in creating and testing products and new variants of poker to suit a variety of player tastes. While not every new development will be a home run, we will keep trialling, listening to player feedback and analysing engagement with our goal of continuing to offer fresh promotions, formats and updates that enhance our players’ experience and bring more people to the game.”