The All-in Diversity Project has signed a strategic deal with SBC (Sports Betting Community), which will enable it to communicate its drive for greater industry diversity to a much wider audience.

SBC is seen as one of the industry’s key information providers and organises the leading dedicated sports betting events in the industry, and is now joining All-In Diversity’s impressive list of Strategic Partners to help provide greater exposure to the issues surrounding diversity and inclusion.

The All-in Diversity Project’s mission is to be the central global resource for all things relating to diversity and equality – working together to create tools such as knowledge bases, workplace tool-kits, training initiatives, learning exchanges, interactive events and to support long-term impactful change across the industry.

As part of the deal, the All-in Diversity Project and SBC will be working closely together to educate and communicate how businesses can make diversity & inclusion part of their company fabric and how the gambling industry can make progress on these issues in the future.