Industry-leading provider unveils latest in-play innovation at ICE 2018

London, UK – 7 February, ICE 2018 ExCeL London

SBTech, the leading sports betting solutions provider to the igaming industry, has released Pulse, an innovation in live betting that is set to completely revolutionise the sector.

Inspired by principles of gamification, Pulse (patent pending) is designed to deliver an entirely new in-play experience, achieving greater levels of engagement and brand loyalty across the global SBTech operator network.