Free-to-play specialist unveils ingenious new football game to improve fan engagement for rising-star operator.

4th December 2020 – SportCaller, the leading free-to-play (FTP) sports-game provider, has rolled out a cutting-edge game, The Ladder, to instant acclaim and spikes in fan engagement for UK operator, Virgin Bet.

The game is the latest in an ongoing partnership between the pair, which began with the launch of LiveScore6 in early 2020. The Ladder is a live-quiz product, tailored exclusively to Virgin Bet’s thriving Sports base, which asks customers to test the strength of their football general knowledge and compete over 10 questions for a wide range of easily-attainable free bets or prizes which are awarded at the start of any given weekend.

In order to collect, players must submit their answers within a 10-second timeframe, as a live countdown clock unwinds for each question. However, true to the quiz’s easy-trigger nature, players can enjoy a helping hand from a series of Power-Ups which offer them valuable lifelines as they progress through the game. These unique features include Go 50-50 (taking away two multiple-choice answers), Free Pass (the answer is automatically provided) and Extra Time (extending the time permitted to submit an answer).