Tag Archives: the daily vice

Netanyahu heavily favored to remain Israel PM; Betfair joins in on UK election craziness

Israel Prime Minister Benjamin Netanyahu is the favorite to be re-elected as the PM of Israel says online prediction website PredictIt.org. The site, which sets its odds depending on public volume coming in on either side of a specific bet offer, listed Netanyahu as an 81% favorite when the country holds its elections for the 20th Knesset on March 17, 2015.

Based on recent events, it appears that Netanyahu’s recent address before the US Congress had a big impact on the voters. Just before his address, public polls in Israel had the PM race a lot closer than the latest returns. PredictIt.org even posted his chances as being below 50% as recently as January 2015.

But over the past few weeks, that number has steadily gone up and it now appears that Netanyahu is all but certain to retain his status as Israel prime minister.

Speaking of election betting, UK bookmaker Ladbrokes isn’t the only one reaping the rewards of what has become an action-packed election betting prop in the UK. Fellow oddsmaker Betfair is also getting in on the action. According to CEO Breon Corcoran, Betfair has already received £2.2 million in bets on the company’s exchange and is expecting to generate close to £2.2 million £40 million in bets before the general election takes place on May 7.

Betfair is predicting that the elections will result in a hung parliament and the odds of that happening – 1/4 odds – indicate that such a scenario is the overwhelming favorite to happen. the betting company has also priced an overall Tory majority at 11/2 and an overall Labour majority at 18/1.

If the Scottish referendum last September 2014 was an indication, it’s safe to say that Betfair’s odds are right in line with what’s expected to happen in the UK elections. Corcoran even said as much when he said that it expects its posted odds as a reflection of a similarly accurate outcome with the Scottish referendum, which Betfair supposedly called earlier than a lot of other oddsmakers.

 

Imperial Pacific gets nod to open temporary casino in Saipan; Bangkok casino could become police station?

Macau junket investor Imperial Pacific International Holdings Ltd has reached a written agreement with the Commonwealth of the Northern Mariana Islands, amending its casino license to establish and operate a temporary casino in Garapan, Saipan.

The agreement was mentioned in a filing submitted to the Hong Kong Stock Exchange, as well as the company’s plan to seek legal advice to make sure that the temporary casino complies with all the applicable laws that fall under the jurisdiction of the stock exchange.

The temporary casino will be operational while the company build its $7.1 billion integrated resort and casino project in Saipan. The first phase of the massive project is set to be completed sometime in 2016.

Once the project is completed, the massive resort and casino project will feature a town hotel plus integrated resort with gaming facilities.

The temporary casino is expected to be launched sometime this year.

Over in Bangkok, Tao Pun casino—long considered as a hotbed for illegal gambling among the residents, will be permanently shuttered and will be turned into, of all things, a police station.

Pol Col and Secretary-General of the Anti-Money Laundering Office (AMLO) Seehanat Prayoonrat told The Bangkok Post that the property will finally be put to use for another purpose after gamblers continued to use it for illegal gambling activities even after the place had been seized by the AMLO.

CalvinAyre.com Readers receive a 25% discount for iGaming Asia Congress 2015

CalvinAyre.com has signed up as a media partner of iGaming Asia Congress 2015, which will be held on March 17–19 at the Grand Hyatt City of Dreams Macau, and our readers will receive 25% discount by using a promo code.

Follow these simple steps.

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Over 250+ of Asia’s leading sports betting, online casino, lottery, social and mobile gaming executives are expected to attend. iGA 2015 is a great place whether you’re looking to form new partnerships, learn about the Asia’s latest innovations, opportunities, strategies, and developments for interactive gaming and to network to discover new opportunities.

Weekly Poll: Were the Seals and Clubs’ technical issue and police operation related?

Take Our Poll

Bitcoin-only online poker site SealsWithClubs (SwC ) has been shut down due to what was described as technical issue after the home of its founder Bryan Micon was raided at gunpoint by the police, which is why we decided to ask our readers, “Were the Seals and Clubs’ technical issue and police operation related?”

It would be easy to connect the raid with the technical issues that took down SwC around the same time and most of our readers seemed to agree as 77% voted “Yes” and only 23% voted, “No.”

Prior to the raid, Seals With Club users complained a series of technical problems that made the room unavailable on Feb 11, then after few days Bryan Micon’s video came out, describing how police raided his home on the same date; served with a warrant from the Nevada Gambling Commission accusing him of violating Nevada Revised Statutes NRS 463.750(10b) and the operation of an interactive gaming site without all required licenses, but wasn’t formally charged with any crime.

Micon said that the timing might be suspicious but he hasn’t been able to make a connection between the two occurrences himself. “It’s true, there have been some irregularities with our server that coincided exactly with the time that my front door was broken down, and it seems too unlikely for these things to not be connected. Right now, however, it’s simply impossible to understand what exactly happened,” Micon said.

Innovation in iGaming Profiles: Stakes & Ladders/Bets of Mates

In the following episodes of the CalvinAyre.com innovation iGaming Profiles, we focus on the stories behind two sportsbetting start-ups that recently merged into one- Stakes & Ladders and Bets of Mates.  The two companies merged in early 2015 and now operate under the single brand of Stakes & Ladders with both founders taking an active part in the business.

David McGurk is the founder of Bets of Mates, a social sportsbetting company that facilitates competition amongst friends. McGurk spent over ten years as a semi-pro football player, but as his career began to wind down, McGurk decided he wanted to start up his own business. The original idea was formed while McGurk and his friends were enjoying a bet themselves.

“The three of us were sat watching a game and we all lost our bets which were bet against a bookmaker, so we thought the if the idea was we could bet against each other, one of us could actually win.  So we went from there and sort of ran with that idea and progressed it and came up with a better idea where you could enter pools of betting against your friends or against strangers”.

At the time, McGurk was able to leverage connections with professional footballers to help spread the word about his new business.

“I’ve got a lot of friends in football where they just helped us with the publicity, they would send out a lot of tweets for us, send messages on Facebook and we got them signed up to the site so fans of the football clubs they were playing for could actually play against players”.

August 1, 2014 marked the date when England’s Football Association issued a new betting ban for footballers and also the date when McGurk had to think about shifting his strategy.

“Unfortunately the FA have instigated a rule where professional footballers can’t bet on any football whatsoever so that kind of slowed things down a little bit for us, so we tried getting the extra investment to boost the website.  We couldn’t get it, but fortunately [Stakes & Ladders] came up with a merge idea and things have gone smoothly with that”.

SEO for 2015 – 3 Top Areas to Focus in Gaming

SEO for 2015

One really popular topic right now on the SEO forums and pertinent blogs is 2015. That is right, 2015, the year. What does it mean for SEO to be in 2015?

There is also some serious debate raging in the SEO forums I frequent right now about this. Does SEO even matter anymore?

I am going to look at these 2 questions in this article. In short, 2015 is very similar to 2014 and SEO matters.

SEO DOES MATTER!

This is a topic I have a lot to say on. I am talking years of experience. SEO trench work and consulting all day long. I have had sites on the first page of google for the term ‘poker.’ Yadda yadda, this isn’t my first rodeo.

That said, I don’t consider myself an SEO guru or master. I am merely someone that respects it and enjoys working hard at it. I am not at 10k hours, getting closer every week.

Wynn Macau asks staff to take unpaid leave; proxy betting back in vogue?

Macau’s casino industry gave off another strong signal that all is not well after Wynn Resorts asked its staff to take voluntary unpaid leave.

The Hong Kong Standard reported that Wynn Macau staff received text messages seeking volunteers to take “no-pay leave or annual leave from March 9-15.” While the request is for volunteers, it marks the first time Wynn Macau has made such a request since the 2008 global economic crisis. Other Macau casinos have reportedly been making similar requests of their staff since December due to the lack of customers at their gaming tables.

PROXY BETTING BACK IN VOGUE?

In a further sign that Macau casino operators are leaving no revenue stone unturned, some operators have reportedly restarted their telephone betting business. Last week, Daiwa Securities claimed “at least one” of the two operators that suspended telephone betting last year had quietly resumed the practice.

Sands China cut off its proxy betting in October and a spokesperson told GGRAsia that the company had not rethought its decision. Wynn Macau is believed to be the other operator who dropped the ban hammer but its current stance on the practice is unknown.

Phone betting or proxy betting involves a trusted go-between who sits at the gaming table and relays play-by-play card information to a mainland bettor, who decides how much to wager on any given hand. The practice, which allows high-rollers to gamble without having to leave the mainland, was believed to account for up to 8% of Macau’s VIP gaming turnover.

INDIVIDUAL VISIT SCHEME REJIG PROMISES TO CONSIDER CASINO INTERESTS

Ben Askren to Face Luis Santos in ONE: Valor of Champions Main Event

MARK STRIEGL TO MAKE ONE CHAMPIONSHIP DEBUT AGAINST CASEY SUIRE

EUGENE TOQUERO RETURNS TO ACTION OPPOSITE INDONESIA’S BRIANATA ROSADHI

TICKETS FOR ONE: VALOR OF CHAMPIONS ON SALE NOW AT SM TICKETS

6 March 2015 – Manila: Asia’s largest mixed martial arts organization with a 90% market share, ONE Championship™ (ONE), has announced two additional bouts for ONE: VALOR OF CHAMPIONS. In the co-main event, Filipino superstar Mark Striegl will make his promotional debut when he takes on the undefeated Casey Suire. Accomplished kickboxer Eugene Toquero also returns to action when he faces Indonesia’s Brianata Rosadhi. ONE: VALOR OF CHAMPIONS will be headlined by a ONE Welterweight World Championship bout between incumbent champion Ben Askren and the number one contender, Luis Santos.

Tickets for ONE: VALOR OF CHAMPIONS are available now at www.smtickets.com. Ticket categories begin with the full Red Carpet and cageside experience for VVIPs at PHP5380. Tickets priced at PHP3180, PHP1280, PHP640 and PHP220 are also available. Early bird promotions for Gold, Silver and Bronze categories are available until 20 April. Prices include ticketing fee.

CEO OF ONE Championship, Victor Cui, stated, “ONE: VALOR OF CHAMPIONS is set to be the biggest sporting event to be held in the Philippines this year. Mark Striegl is a Filipino MMA superstar who has proven that he has what it takes to compete with the best in the world. He now tests himself against the best in the world in ONE Championship’s stacked Bantamweight division, beginning with the undefeated Casey Suire. Both mixed martial artists are known for their exciting styles. Get set for a night of adrenaline pumping mixed martial arts action as ONE Championship goes live around the world on 24 April!”

Mark Striegl is a Filipino mixed martial arts superstar who has found success in every promotion he has competed in. Striegl has a proven grappling pedigree, and has won eleven of his bouts by submission. Striegl will be making his ONE debut in the bantamweight division after exploding onto the MMA scene with twelve straight wins in the featherweight division.

Coingaming Launches GameART Games for Bitcoin Players

Curaçao: 3rd March 2015 – Coingaming.io, the leading platform provider which specialises in the provisioning of Bitcoin cryptocurrency solutions for the iGaming sector, today announced that it has integrated GameART’s casino games for their Bitcoin only licensed gaming platform.

Integration with GameART provides operators that use the Coingaming Bitcoin only casino platform with access to their first 12 games available on all devices, including both flash and HTML5 versions with mobile coming soon. GameART’s exclusive designs, 3D graphics with high-quality audio and sound-effects will certainly appeal to the unique and demanding Bitcoin player-demographics.

Tauri Tiitsaar, COO of Coingaming, comments: “Coingaming is rapidly establishing itself as the leading category provider of premium casino gaming content for the Bitcoin casino player market. Having recently signed an agreement with Quickfire and Microgaming, we continue to look forward to partnering with the industry’s leading games content providers such as GameART whose games maximise game-player retention and improve ROI for our Bitcoin operator’s.”

Borut Lozej, Business Development Director of GameART added: “Coingaming is well-respected when it comes to Bitcoin gaming platforms and is by far the best rated and respected cryptocurrency gaming operation. The addition of this first batch of the GameART portfolio  with more games to be added, further delivers premium gaming content to Bitcoin players via this distribution agreement and will clearly bring exciting opportunities for both GameART and Coingaming.”

For further information, please contact:

Coingaming.io

Mark McGuinness

Pennsylvania slots up, Maryland casinos down in February

Pennsylvania casino slot machine revenue nudged up 1.1% to $183.2m in February. Seven of the state’s 12 casinos posted year-on-year gains, including the market leading Parx Casino, which rose 7.3% to $29.6m. Rivers Casino ranked second with $22.5m (-3%), relegating Sands Bethlehem to third place with $22m (+5.5%). February’s tally was $2.2m more than January’s total.

Across the border in Maryland, the state’s five casinos earned $82.8m in February. That makes three straight months of declines since the state peaked at $90.2m in November. Revenue records had been falling left right and center since Horseshoe Casino Baltimore opened in late August but the thrill has apparently worn off.

As ever, Maryland Live! topped all comers with just under $47m, down $2.4m from January. The aforementioned Horseshoe suffered a much smaller decline, falling only about $150k to just under $23m. As for the state’s lesser lights, Hollywood Casino Perryville earned $6m, unchanged from January. Rocky Gap earned $3.5m (+16%) and Ocean Downs was unchanged from January at $3.3m.

Looking at things from a year-on-year perspective, the four casinos that were open in February 2014 had a much rougher time. Maryland Live! was down 10.2%, Ocean Downs fell 4.9% and Perryville fell 14.7%. Rocky Gap bucked the trend by rising 11.7% year-on-year. Minus the Horseshoe, the state’s year-on-year total is off 9.4%.

Operators insist that February’s decline was in part due to wretched weather. But since the snow didn’t seem to stop Pennsylvania’s casinos from posting gains, concerns are mounting that Maryland’s market is saturated. Meanwhile, MGM Resorts is on track to open its new National Harbor venue next year and the state legislature is considering a measure that would slots at BWI Thurgood Marshall Airport in Baltimore (informally known as the Bad Idea Act of 2015).

The Shoe’s revenue has been remarkably constant, averaging $22.8m in its six full months of existence, but that’s about 35% below projections. In January, the Shoe got the okay to exchange around 300 of its slots for 30 extra gaming tables, while Maryland Live! traded in 300 slots for 13 tables. Not that it helped either casino that much.

Confessions of a Poker Writer: The Self-Obsessed and Selfish World of Poker

Lee Davy continues his confessions series with an op-ed inspired by a 2+2 thread asking if poker players are especially self obsessed and selfish?

Whilst browsing 2+2 I read a thread called: Are Poker Players Especially Self-Obsessed and Selfish?

If that’s not worthy of a point of view I don’t know what is.

There are only a handful of poker players who have allowed me to peek under the hood. Most of them only show their shiny veneer. If you haven’t had a good look at the guts, it’s difficult to understand what makes a poker player tick. I am aware of the size of the sweeping arc my brush is about to make.

A lot of poker players are self-obsessed because they feel they need to be. If you want to be an outlier then you need to get 10,000 hours of practice in the books. You need to be self obsessed, you need to make sacrifices, and this means you have to be a little selfish.

There’s also the eternal search for sponsorship. Everybody has that dream. After Jason Somerville signed for PokerStars recently he said it was like the Holy Grail. These days, that comment could apply to any form of sponsorship. In a recent interview with Kristy Arnett she said, “It’s tough playing on your own dime.” She’s right. It’s one of the toughest aspects of professional poker.

Poker, especially tournament poker, is all about staying in the game. You know that if you stick around long enough you will eventually win that big score. You only hope that when it actually arrives it isn’t used to pay off your make up. This is why sponsorships are so important. They keep you in the game. You can spend your money on other important things like eating and paying rent.

Calling the Clock: Alex Dreyfus the Visionary, Jason Somerville the Future and Matas Cimbolas the Heater

In this week’s poker round-up Lee Davy reminds you that the American Poker Awards were the dogs bollocks, the World Series of Poker Circuit sets a new Maryland record before going international, the Grinder launches another business venture, Jason Somerville joins PokerStars as Twitch goes online poker mental, RAWA is postponed due to intense snowball fighting and much more.

Poker was a face of beauty this week. The man determined to ‘Sportify’ poker continued to scratch the necessary actions off his to-do-list by hosting the American Poker Awards (APA), and American Poker Conference (APC).

Nolan Dalla called it ‘one of the most exciting nights in poker’s history’, Alisson Hollander called it a ‘revolutionary change in the industry’, and Daniel Negreanu called Alexander Dreyfus a ‘visionary.’

It looked bloody amazing as well – all very Beverley Hills. Kara Scott held the conductors baton with the right blend of grace, humor and professionalism that you have come to expect from her, and nearly everyone turned up in person to collect their award.

A full list of the winners can be found right here.

A few interesting points came out of the inaugural APC. Adam Pliska told everyone that poker had become the third most viewed sport in the world. Mike Sexton said that poker was doing more for charity than any other sport in the world, and Alex Dreyfus told everyone that 2014 was the biggest year in live tournament history collecting over $1 billion in total buy-ins.

RAWA Postponed; Pennsylvania Bumping and Grinding

“Jobless Poker Player” Pleads Guilty to Card Marking

Mihai Lacatos, 61, has pleaded guilty to 18 different charges of fraud relating to a six year spree where he cheating UK casinos out of thousands of pounds using a technique known as ‘card marking.’

Life must be tough for casinos these days.

The ingenious trickery of the fraudsters is challenging the security standards of the casino industry like no time before.

Take 61-year old Mihai Lacatos for example. A criminal mastermind if there ever was one. The Daily Mail broke the story that Lacatos has been found guilty of cheating UK casinos out of thousands of pounds using an innovative technique known as ‘card marking.’

Card marking I hear you ask?

What’s card marking?

Brace yourself. It gets a whole lot more technical from hereon on.

Jason Koon and the Ruby Tuesday’s

Jason Koon delivers a Tuesday double whammy after taking down the Super Tuesday $1,000 buy-in event on PokerStars, before heading to Los Angeles and winning the $50,000 High Roller Turbo Six-Handed event at the World Poker Tour LA Poker Classic.

The Boomtown Rats didn’t like Monday’s.

The Rolling Stones missed their Ruby Tuesday’s.

I’ll stick with the Tuesday’s. I have always been more Stones than Rats. I think Jason Koon probably feels the same.

Whilst the chiseled jaw man mountain of muscle may be too young to remember either aforementioned giants of the UK music scene, he will have fresh memories of recent Tuesday’s when he felt on top of the mountains he often likes to climb before breakfast.

24 Feb 2015; Jason Koon, an American who is not allowed to play online poker in his home country because his country is a fucked up mess, travels to Canada to play in the $1,000 Super Tuesday on PokerStars.

I can hear the Muggles from here.

Paul Phua’s homesick son Darren to plead guilty to illegal betting if he can go home

Wei Seng ‘Paul’ Phua’s son Darren has reached a plea deal with federal prosecutors over illegal online betting charges filed last year.

On Thursday, the Las Vegas Review-Journal reported that US District Judge Andrew Gordon has set a hearing for 10am on Friday at which 23-year-old Darren Phua will plead guilty to a single misdemeanor charge of transmission of wagering information.

In exchange for his plea, Phua will be allowed to leave the country. The Malaysian-born Phua has been under house arrest in Las Vegas since last summer when he, his father and six other individuals were accused of running an illegal online sports betting operation out of three luxury villas at Caesars Palace.

The LVRJ’s sources said the homesick Phua has also agreed to forfeit $125k in cash plus electronic equipment seized during the July raid on the villas. Federal Bureau of Investigation agents that led the raid claim to have found incriminating text messages on Darren Phua’s phone indicating that Paul Phua had bribed Macau police to obtain his release following a major sports betting bust in Macau several weeks prior to the Vegas raid.

Darren’s plea leaves just his father still fighting the charges. Five of the other six defendants have already made their own deals with prosecutors while charges against another defendant were dropped. Darren is expected to receive the same five-year probationary sentence the other five plea-dealers received.

Paul Phua’s court date is set for April 13. The feds’ case against him was dealt a major blow last month when US Magistrate Judge Peggy Leen recommended tossing the bulk of the evidence the FBI had used to obtain their “fatally flawed” search warrants, which she said relied on “false and misleading statements.” Prosecutors, who previously stated that their case would be seriously jeopardized by their inability to use this evidence, are appealing Leen’s ruling.

The case has attracted mainstream media attention due to the tactics used by the FBI, who switched off internet service to the villas, then sent in agents disguised as tech support equipped with hidden body cameras. Civil liberty watchdogs have criticized these tactics as a violation of Fourth Amendment protections against unreasonable search and seizure.

New Jersey residents souring on sports betting, casinos outside Atlantic City

New Jersey’s quest for legal sports betting appears to be souring state residents on the concept, according to a new survey.

A Fairleigh Dickinson University PublicMind poll of 901 New Jersey adults found 50% were in favor of repealing the federal PASPA sports betting prohibition. That’s down from 55% in a similar poll conducted in October 2013. Over the same period, the number that opposes such a plan has risen from 28% to 41%.

It should be noted that the most recent poll question addressed the notion of a federal repeal while the 2013 poll merely asked whether residents were in favor of the state pursuing its own legal wagering regime. Fairleigh Dickinson suggested the mention of the federal government may have “tempered” support.

Support for overturning PASPA was strongest among office pool bettors, who were almost 70% in favor. Support was also much stronger with men (59%) than with women (42%).

For those who believe PASPA should be overturned, the extra revenue the state would generate was the prime motivator at 51%, while libertarian impulses were cited by 30%. As for those opposed, 47% believe legal sports betting will increase gambling addiction while 25% said professional sport would be corrupted.

The advocates appealing the most recent injunction against New Jersey’s sports betting legislation will deliver oral arguments to a three-judge panel of the Third Circuit Court of Appeals on March 17. New Jersey’s hired legal gun Ted Olson has been granted 13 of the 15 minutes the state’s advocates have been allotted. Attorneys for state legislators and the thoroughbred horsemen’s association will get just one minute apiece. (About long enough to say “What he said, your honors.”)

The same PublicMind survey found less support for expanding casino gambling beyond Atlantic City’s borders. Last year saw increasing talk of allowing casinos to be built in other areas of the state, including the Meadowlands racetrack in East Rutherford. A July 2014 PublicMind survey found 42% of respondents were in favor of allowing gambling outside AC but that support fell to 36% in the most recent survey.

Ireland online betting tax to begin mid-year; senator fears online “lotto zombies”

Ireland-facing online gambling operators will start paying the new online betting tax this year after legislators finally approved their oft-delayed legislation.

On Thursday, Irish finance minister Michael Noonan said the Betting (Amendment) Bill had been sent to President Michael Higgins for signing, marking the culmination of a torturous process that began way back in 2011. The new regime will extend the 1% tax on betting turnover currently paid by retail bookmakers to online sportsbooks, while online betting exchanges like Betfair will pay 15% tax on betting profits.

Operators who wish to continue serving Irish punters must now apply for Irish online betting licenses. Reuters quoted a finance ministry spokesperson saying that the tax would likely take effect by the middle of this year. Had the tax been applied in 2014, Irish bookie Paddy Power believes their earnings would have been reduced by €8m.

ONLINE LOTTO JUNKIES RAVAGING IRELAND

In other Irish political news, Fine Gael senator Paul Coghlan made waves this week by warning that technical glitches in National Lottery terminals could spark an epidemic of “online Lotto junkies.” The retail terminals have experienced a few hiccups in recent weeks, leading to the postponement of one lottery draw and considerable punter frustration.

On Wednesday, Coghlan warned that the technical hiccups would “drive Lotto players away from ticket terminals in shops toward the online environment.” Coghlan reminded his fellow senators that the National Lottery believed there was “huge potential in growing the online sales channel.” Coghlan demanded lottery operators provide assurances that they will “introduce controls” to avoid the aforementioned Lotto junkies from overdosing on their online fix.

Ireland’s National Lottery allows online players to spend up to €75 per day, while player accounts can contain a balance of up to €750. Coghlan called these sums “inordinate amounts of money” for people to be spending on a state-owned (Intralot-operated) gambling outlet. A lottery spokesperson pointed out that the €75 limit was lower than many other countries, including the UK.

Betfair shares top £21 as Q3 earnings fend off point-of-consumption tax

Exchange betting specialists Betfair saw its shares rise nearly 18% on Thursday after posting better than expected fiscal Q3 results.

For the three months ending Jan. 31, Betfair revenue rose 20% to £114.6m, the fourth consecutive quarter of double-digit growth. Earnings rose 17% to £23.6m, despite a £7m hit from the UK’s new 15% online point-of-consumption tax, which kicked in Dec. 1.

Betfair CEO Breon Corcoran (pictured) said the company had “momentum” and was focused on finishing its fiscal year strongly. Previous full-year fiscal 2015 earnings estimates were in the range of £97m to £103m but Betfair now expects the numbers to come in between £113m and £118m.

Sports betting revenue was up 16% to £76.7m, driven by a strong mobile performance. Four of five Betfair sports bettors are now using the company’s mobile channel, resulting in a 96% growth in mobile betting revenue.

Mobile also helped drive a 30% rise in gaming revenue to £24.1m. Betfair notched a first in January, during which mobile bettors accounted for the majority of gaming revenue. Gaming revenue also benefited from better cross-sell with sports bettors.

Betfair US revenue rose 30% to £13.5m, spurred by a 17% gain in horseracing operation TVG. Betfair has greater expectations for its US division following last month’s acquisition of the HRTV network from the Stronach Group. Betfair didn’t break out separate revenue stats for its New Jersey online casino product.

Revenue from ‘sustainable’ aka the regulated markets of UK, Ireland, USA, Italy, Denmark, Malta, Spain and Bulgaria was up 27% to £92.9m, while revenue from other markets fell 2% to £21.7m. Active customer ranks in sustainable markets rose 50% while other markets fell 11%.

Ladbrokes has high hopes for UK Election betting; BetVictor aims to boost non-football bets

Election prop betting isn’t as big as its sports counterpart, but bookmaker Ladbrokes expects the forthcoming UK elections to be the biggest betting elections in history. That might seem wishful thinking, but the company’s head of political betting, Matthew Shaddick, believes that bettors are going to spend in excess of £100 million in this election.

Should Shaddick’s estimate prove to be right, it would represent a quantum leap from the amount of money bookmakers took in during the last election in 2010. “We are pretty sure it’s going to be the biggest betting election, probably two or three times as big as we saw in 2010,” Shaddick said.

Certain areas and pockets in the UK are also tipped to be more active with betting on the election, specifically the seat in Kent where candidates Nigel Farage and Al Murray are locked in a heated battle that could go in any direction with the Labour and Tories also in the mix.

The Ukip leader is still considered the favorite at 1/3, but other contenders like the Tories (3/1) and Labour (8/1) both not far behind.

Meanwhile, BetVictor brings back an old friend to star in its new TV campaign to boost its non-football bet offering. The firm’s betting mascot, Maurice, has been tasked to headline three TV adverts created by creative agency VCCP.

“Our Maurice character has quickly become one of the most instantly recognizable advert stars on TV today and Maurice in the hot seat provides us with a platform to communicate to the wider betting audience, across the many sports set to dominate the British spring and summer,” BetVictor Chief Marketing Officer Anton Bell said in a statement.

The adverts, which will focus on one specific sport—horse racing, tennis, and cricket, are created to encourage bettors to bet on these sports in addition to the always popular bets on football. The first ad, called Jockey, was launched earlier this week to help promote BetVictor’s horse racing offerings as the countdown to the annual Cheltenham Festival begins.