Tote Ireland becomes world’s first horseracing tote to offer Colossus Bets sports pools

The Irish Tote operator plans to add Colossus Bets’ partial cash-out technology to its horseracing pools.

London, November 2015 – TOTE IRELAND, a wholly-owned subsidiary of Horse Racing Ireland and the operator of pool betting on Irish horseracing today announced the launch of the world’s biggest sporting jackpot pools powered by Colossus Bets across its web and mobile platforms. The agreement includes a potential future rollout of Colossus Bets’ patented partial cash-out technology across the entire Tote Ireland platform.

Tim Higgins, CEO of Tote Ireland commented: “We have grown volumes into our core horseracing pools by offering minimum guaranteed pool prizes and demonstrated that players want to shoot for life-changing jackpots. The Colossus sports pools certainly fulfil that demand and we are very pleased to make these products available to our existing and new players.”

“We have also agreed to investigate incorporating Colossus Bets’ patented partial cash-out technology within all Tote Ireland multi-leg pools. This would make our horseracing pools even more engaging and would make us the world’s first Tote to go-live with that technology.