First-ever non-profit sportsbook arrives to the Ethereum blockchain platform, enabling trustless wagering and live betting innovation.

Tallinn, Estonia, January 24, 2018  – WinFlow, a blockchain-based sports betting platform operating in a unique not-for-profit model, is set to launch its ICO crowdsale on February 27, 2018 under the guidance of industry veterans. After a year of research and development, the company is well under way in creating a blockchain-based betting platform that inherently offers an unprecedented level of security, transparency, and innovation to bettors and the industry as a whole. It is expected that WinFlow will quickly disrupt the traditional incumbents in the multi billion-dollar market.

Traditional operating models result in the house raking significant profit from its players, but WinFlow intends to turn the tables. Instead of retaining the house rake, the platform will automatically redistribute the would-be profits to players through a transparent and secure Ethereum smart contract-based system. The company refers to this as the WIN Back Rewards program.

“Unlike every existing sportsbook, WinFlow will not be looking to profit off the losses of its customers,” says WinFlow CEO Matt Ricci. “The house winnings will be systematically redistributed back to the players as part of our rewards program; providing the best possible value to all bettors.”