The World Series of Poker has partnered with Tencent to launch the brand in China leading to bracelet and ring events in the region.

After Martin Jacobson had won the 2014 World Series of Poker (WSOP) Main Event, the Swede rolled up his sleeves, jumped on a jet plane headed to China, and became the face of the WSOP for fans of Tencent Poker.

“I posed for at least 100 photographs. Some people had driven for hours just to shake my hand. I’ve never experienced anything like it.” Jacobson would later tell me, speaking about his arrival at the airport in Changsha.

I mean come one.