– OEG’s Sports Betting Brand OlyBet to Reach Thousands of NBA Fans in the Region Through Online Platforms, Retail Locations and Casinos.
– The 2019-20 NBA Season to Restart July 30; Playoffs to Tip Off Aug. 17.
LONDON, July 30, 2020 – Olympic Entertainment Group AS (OEG) and the National Basketball Association (NBA) today announced a new multiyear partnership that will make its flagship betting brand OlyBet the official betting partner of the NBA in the region.
The exclusive partnership, covering Estonia, Latvia, Lithuania and Slovakia, will be promoted in more than 100 casino and retail locations in the region and on OlyBet’s and the NBA’s social and digital assets. OEG will also become the presenting partner of the NBA’s free-to-play gaming platform, NBA Pick’Em, which will be localised for the region.