Technology provider EveryMatrix has applied for a license with the New Jersey Division of Gaming Enforcement to supply operators with its industry-leading iGaming integration platform and gaming aggregator CasinoEngine.
Seizing the opportunity and working closely with established clients looking to expand into new regulated jurisdictions, EveryMatrix has filed the application to New Jersey Division of Gaming Enforcement for a license to be able to deliver casino clients its award-winning CasinoEngine and game content in the state.
Erik Nyman, President EveryMatrix Americas LLC, comments: “We are very pleased to inform that we have filed our license application in our first US State. The Garden State has enjoyed great success with exceptional development over the last years. This is a testament of the solid regulatory framework based on player protection, business stability and growth.
Using the proprietary Alison platform, the performance marketing company analyzed 300M+ impressions to find the most effective ad creative strategies.
New York and Ga’ash, Israel— November 17, 2020 — Use purple boxes for calls to action, capture viewer attention in the first three seconds of a video ad, and don’t wait until the end of the video to display your logo. Those were among the recommendations for app marketers in a new data-driven report published today by yellowHEAD, the AI-powered performance marketing company. Titled “Ad Creative Benchmark Report: Social Casino,” the report offers best practices, industry benchmarks and performance insights for all app marketers but especially those in the social casino industry. The complete report can be downloaded at https://resources.yellowheadinc.com/social-casino-benchmark-report.
The Ad Creative Benchmark Report offers many insights that contradict commonly used industry best practices. For example:
Showing a brand’s logo at the beginning of a video results in 7-day ROI that is over 41 percent higher than waiting until the end of a video to show the logo.
Malta’s Gaming Excellence Awards 2020 has rolled out the results and the online gaming and sports betting software supplier BetConstruct has successfully taken three titles – Best Technology Provider, Best Online Sports Betting Supplier and Best Gaming and Online Betting Platform.
The company always placed emphasis on the product scope that Spring Platform contains. From multilingual Sportsbook with 120+ sporting events to dozens of revenue-booster games – any partner operator of BetConstruct can find a product that is right for their audience via the robust all-inclusive platform with a single backoffice.
While the sports betting scene lagged behind due to the lack of events this year, BetConstruct managed to fill in the gap with much needed betting markets providing the rapidly growing Esports and the exclusive in-house managed Archery Shooting sport type.
Gaming-wise, from the start of the year the developer managed to launch 12 new gaming solutions which immediately started gaining favour with players and, of course, bringing higher engagement and bigger profits to operators.
Platform provider’s popular competition returns with €1,000 prize pool.
Monday 16th November 2020 – Leading online gaming software developer, EvenBet Gaming, will be hosting an exclusive poker tournament for delegates at the upcoming SiGMA Europe Virtual Expo, as well as promoting its full product suite.
Following successful competitions at several digital trade events this year, the company is returning with its popular tournament format including a prize pool consisting of €1,000 worth of Amazon vouchers.
The competition powered by the EvenBet Gaming poker platform takes place on the opening day of the Virtual Expo, Tuesday 24th November, after the last conference session and is free to enter for all summit attendees.
One of the sports all-time great heavyweights will make his PFL
debut in April.
NEW YORK (November 16, 2020) – Today, the Professional Fighters League announced the signing of Fabricio Werdum, one of the greatest heavyweight fighters MMA has ever seen. The charismatic Brazilian is a former UFC heavyweight champion who holds notable wins over fellow heavyweight all-time greats Fedor Emelianenko, Antonio Rodrigo Nogueira, Alistair Overeem and Cain Velasquez, who he defeated to win the UFC heavyweight title.
Werdum, a consensus top-3 and arguably the greatest heavyweight fighter in the history of MMA, entered free agency after a Performance of the Night showing on UFC’s Fight Island which saw him submit Alexander Gustafsson by armbar in the first round. Werdum and the PFL came to terms on an exclusive deal that will have the Brazilian competing for the 2021 PFL Heavyweight Championship beginning in the Spring.
Blockchain supplier launches standalone games studio aimed at attracting the next generation of gamblers.
11th November 2020 – FunFair Games has officially launched as a standalone games provider with a vision to develop a new genre of games to attract the next generation of online gamblers.
Taking its learnings from the crypto-gambling space, which has been successful in attracting Gen Y and Z players, FunFair Games, part of the FunFair Technologies group, has agreed to partner with EveryMatrix’s RGS Matrix to distribute its innovative content directly to its network of platforms and operators.
This will be the first time that multiplayer games have been made available to so many operators via a single content aggregator integration, and will allow them to easily leverage a new vertical of games that has previously not been possible.
October 27 is the start date of online voting for the best representatives of the gambling industry within the fourth annual event Login Casino Awards 2020.
Join online voting and support your favorite participants. The voting will start on October 27 at 12:00 p.m. (GMT+3) and will be open till December 7 on the event web page: https://logincasino.com/awards2020/en.
The process of voting and its results will remain open only until November 23. Everyone will be able to track who is the leader and motivate other people to vote actively. Starting from November 24, the voting will become closed, and the announcement of the best industry participants will be held in the online format on December 16 on the event website.
For the fourth year in a row, a gambling business magazine Login Casino selects the best representatives of the gambling and relating industries. Annually, the award adds strong participants and up-to-date nominations, provided below:
The progress of legalising online gaming across Germany has been patchy, but there was a breakthrough on 12 March 2020 when the latest Glücksspielneuregulierungstaatsvertrag (GlüNeuRStV) was approved by the German heads of state. It acts as a compromise between states wanting the market to be open and those wanting gambling to be more restricted.
This treaty will open up the online market to all products and verticals, specifically poker and virtual slots, with the legislation set to come into force on 1 July 2021. It will therefore significantly liberalise the market, subject to strict conditions concerning player protection.
Note that online sports betting is already permitted and is largely unaffected by these developments as the legal basis for sports betting falls under the current treaty, which is known as IST2012/2020 (or the Third Amending Interstate Treaty) which came into effect on 1 January 2020.
Genting Casinos UK’s Senior Vice President, Corporate Assurance & Regulatory Affairs, Jon Duffy, topped the shortlist twice at the fourth annual Global Regulatory Awards, firstly for Outstanding Individual Contribution to Responsible Gambling and then for Chief Compliance Officer of the Year.
These were awarded for significantly raising the profile of compliance and responsible gambling within the Genting organisation and leadership team. The Global Regulatory Awards recognise excellence in and commitment to responsible gambling and regulatory compliance.
Meanwhile, Genting UK’s Anti-Money Laundering Department, won the award for Head of Anti Money Laundering (AML) / AML Team of the Year. The award recognises an individual or a team that has taken measures to align the business in a proactive manner with the various AML Directives set by regulators in the markets/jurisdictions in which the company operates.
Commenting on his two award wins, Jon Duffy said: “As a business, we put player protection first so I’m incredibly proud to be accepting these awards on Genting’s behalf in recognition of how seriously we take our responsibility to our customers. This year the business has faced challenges unlike any other, but we have taken every possible step to ensure our venues remain safe and welcoming environments.”
LAS VEGAS (November 10, 2020) – Today the Association of Gaming Equipment Manufacturers (AGEM) and Gaming Laboratories International (GLI®) committed $120,000 to the National Museum of the American Indian’s new National Native American Veterans Memorial. The donation is part of the AGEM/GLI Lasting Impact Philanthropic Initiative, through which they collaborate to create a “lasting impact” inside the gaming industry and beyond.
The National Native American Veterans Memorial is part of the Smithsonian Museum collection. The museum is celebrating its opening with a virtual program tomorrow, November 11, and the event can be seen at AmericanIndian.si.edu.
Situated on the National Mall, a place that draws nearly 24 million visitors annually, the memorial will honor American Indian, Alaska Native, and Native Hawaiian veterans and symbolize the country’s respect for Native Americans’ service and patriotism.
“We are proud to contribute to this important, poignant, and lasting memorial that will be a permanent reminder on The National Mall of the commitment Native American veterans, their families, and governments have made to the United States. Per capita, for decades, Native Americans have had the highest percentage of representation in the military, 1.7 percent of total troops both enlisted and officer, even though overall they represent only 1.4 percent of the total U.S. population, a statistic which is a source of great pride to Tribal members and Tribal governments,” said GLI President/CEO James R. Maida. “The National Museum of the American Indian does tremendous work bringing awareness to the non-Native community about the history and contributions of Native Americans. This Memorial represents yet another important contribution. GLI is honored to be a part of the National Native American Veterans Memorial representing respect and recognition to Native American veterans and their commitment to their Country.” “AGEM enthusiastically joins our philanthropic partner GLI and Tribal gaming interests across the country in supporting this important new addition to the National Mall for all the world to experience when they visit Washington,” AGEM Executive Director Marcus Prater said. “All veterans who have served our country deserve proper recognition and this memorial celebrates the important role Native American veterans have played in defending our country and giving us the freedoms we enjoy today.”
Acquisition Bolsters Entercom’s Premier Sports Offering through Predictive Analytics and Insight-Driven Content.
Entercom to Expand Position as the Ultimate Audio Destination for Sports.
PHILADELPHIA – November 9, 2020 – Today, Entercom Communications Corp. (NYSE: ETM) announced it has closed on the acquisition of sports data and iGaming affiliate platform QL Gaming Group (QLGG) in an all cash deal for approximately $32 million. The acquisition brings unrivaled data, analytics and insight-driven content to Entercom’s best-in-class sports broadcast stations, influential podcasts and RADIO.COM, the fastest growing digital audio platform in America.
The QLGG technology portfolio includes sports betting data and analytical capabilities (BetQL), daily fantasy sports (RotoQL), simulation-based sports outcome predictions and game forecasting (AccuScore), and comprehensive analytical coverage of the ATP and WTA Tours (TennisInsight.com), each with respective subscriber base and licensing opportunities.
Bulgarian footballing legend steps up in new role for innovative sportsbook and casino operator.
10th November 2020 – Leading Asian operator RB88 has announced that footballing legend Dimitar Berbatov is to become its new brand ambassador, having signed a two-year deal with the brand. RB88, one of the most recognizable and respected online sportsbooks and casinos in Asia, is breaking new ground by recruiting Berbatov as its first flagship spokesman in a newly signed contract that will continue until the end of 2022.
Often regarded as one of the greatest Bulgarian footballers of all time, Berbatov’s enduring class and flair are seen as perfectly-aligned values for an ambassador who complements RB88’s innovative reputation. Indeed, having played with some of the world’s most renowned football teams – such as Bayer Leverkusen, Tottenham Hotspur, Fulham and Manchester United to name but a few – Berbatov needs no introduction to global football fans or sports-mad audiences.
In addition to an outstanding career at an array of top football clubs, Berbatov also served as captain of the Bulgarian national team. There, he maintained a consistently high bar for performance and leadership which saw him selected as the Bulgarian Player of the Year three times in 2002, 2004 and 2005.
Indiana sportsbooks enjoyed a record-shattering October, setting highs in revenue and handle, as bettors were spurred by local interest in the NFL and the return of Big Ten football. In a month that resembled a normal sports schedule more than any month since the pandemic began, October’s handle was more than $230 million, a sign that Indiana’s recent gains are sustainable, according to analysts from PlayIndiana.
“With a schedule that was more comparable to an ordinary October, Indiana’s sportsbooks fared well and offered a clearer read on where Indiana’s market stands,” said Dustin Gouker, lead analyst for PlayIndiana.com. “Interest in the Indianapolis Colts, Indiana University, and Notre Dame is helping as the state transitions from a market that relies on Chicago to one that is more reliant on local bettors.”
Without a once-in-a-lifetime schedule to drive interest, as was the case in September, bettors still made $230.9 million in bets in October, according to official reporting released Tuesday. That breaks the record $207.5 million hit in September and is up 151.8% from $91.7 million in October 2019.
October’s bets also produced a record $21.1 million in adjusted gross revenue for the state’s operators. That is up 82.9% from $11.5 million in October 2019 and easily surpassing the record $14.3 million in revenue generated in September. The month’s revenue yielded $2 million in taxes in October.
Indiana has now generated $1.6 billion in bets since launching in September 2019, but the state was topped in September by both Colorado and Illinois to fall to sixth. However, the state is becoming less reliant on the Chicago market. Bets on the Colts and the surprising Hoosiers fueled $84.7 million in bets on football.
And sportsbooks continue to be imaginative with the types of bets they offer, including offering odds on the Halloween Candy Bowl, a professional candy eating contest held in Las Vegas in late October.
“The market continues to sustain itself by being innovative, which is going to be critical as competition from neighboring states such as Illinois and Michigan increases,” said Jessica Welman, analyst for PlayIndiana.com. “Wringing a few extra dollars from Joey Chestnut downing candy corn might not be a game-changer on its own. But it is a sign of a larger strategy by sportsbooks to diversify their boards in interesting ways.”
The explosion of commercial opportunities arising from sports betting and their impact on the community of pro-athletes across disciplines will be put under the microscope at a compelling keynote session at the influential Sports Betting USA Digital which is taking place across November 12 & 13. The 2020 edition of Sports Betting USA features a stellar list of 100 thought leaders delivering cutting edge insight, providing a unique platform for marketing teams to engage with the US media channels that will determine where sports fans go to play.
Drawing on the experience and insight of thought leaders including Scott Rochelle, Executive Director of the National Basketball Retired Players Association (NBRA), former NBA All Star, Caron Butler, and NBA Veteran Stephen Howard, the keynote, moderated by Angela Ruggiero, CEO and co-founder of Sports Innovation Lab, will lift the lid on all of the pertinent issues relating to name, image, branding and licensing rights at the same time as scoping out the possible future relationship between the sports betting industry and professional athletes.
Dan Tyler, Senior Conference Producer at SBUSA organiser Clarion Gaming, said the conversations taking place around name and image rights in relation to sports betting, are at a very early stage and the potential to shape them is significant. He stated: “Representatives of the Milwaukee Bucks forward Giannis Antetokounmpko have moved extremely quickly to trademark the phrase “Greek Freak” on behalf of their client. Significantly, the trademark is not just for the usual portfolio of fast-moving-consumer goods but it also extends to online gambling sites and includes derivatives of his name such as Greek Fr34K, a reference to his chosen No.34 jersey.
“At the moment we are talking about pioneering and to a certain extent speculative strategies but the opportunity for athletes to cash in on their talent and to build their brand harnessing the power of online betting platforms are there for all to see.”
November 9, 2020 – Disruptive events and media platform iGaming NEXT has welcomed three new equity holders, with Tim Heath’s Venture Capital fund, Yolo Investments, as well as industry veterans Robin Eirik Reed and Lahcene Merzoug assuming holdings in the quickly expanding company.
The new funding will power the next stage of iGaming NEXT, which has established itself as a modern alternative on the iGaming events circuit. Its content-driven 2019 event hosted in Malta, attended by more than 1,200 delegates, focused upon providing world-class learning opportunities.
It will host a flagship digital version of the conference between November 10-12, with more than 5,000 delegates expected to attend and keynote speakers including Jason Ader and Todd Haushalter.
iGaming NEXT has also expanded into the media sector, hosting what has already become the iGaming industry’s most popular podcast.
Combining the presentation quality and attention of a content-driven TED conference with a trailblazing reveal event for the industry’s latest innovations, the original NEXT provided an in-depth journey and valuable key insights on the direction and future of the industry. Continuing in this tradition but now in an online format, iGaming NEXT’s flagship digital event of 2020 Adventure of Change will be organised together with 5,000 delegates on the 10th, 11th and 12th November 2020, where 60 high-level speakers will delve into the future of our industry through a highly engaging format at our cutting-edge digital conference platform.
Proud to announce even more Presenter Partners
A wealth of expertise, knowledge and perspectives delivered by high-profile speakers hailing from the world’s most renowned iGaming go-getters, iGaming NEXT 2020’s Adventure of Change edition promises to be an eye-opening journey into the fast-paced evolution of iGaming and its impact, which resonates well beyond the confines of the gaming industry itself. Since inception, iGaming NEXT has consistently offered its associates the most amazing benefits and it is therefore immensely rewarding to be recognised by the industry’s key leaders. To this end, iGaming NEXT is proud to announce industry leaders BetConstruct, Playtech and Fast Track, which together with GamingMalta and tech giant Microsoft are 2020 iGaming NEXT: Adventure of Change’s Presenter Partners.
The Philippine Amusement and Gaming Corporation (PAGCOR) would like to make a clarification on news articles about the grant of permission for Manila’s integrated resorts to accept bets online.
Contrary to a report published by Bloomberg and carried by other international online news sites, PAGCOR President and COO Alfredo Lim did not issue any statement confirming that City of Dreams Manila, Okada Manila and Solaire Resort and Casino have been given the green light to take online bets.
Lim, however, acknowledged that Solaire Resort and Casino’s application has already been approved under strict conditions but its system will still undergo testing by the Gaming Licensing and Development Department. City of Dreams Manila and Okada Manila have filed their applications to accept bets online, but these are still being studied by PAGCOR’s concerned departments.
Solaire is just about to make a presentation on the processes of online betting, while the respective applications of City of Dreams Manila and Okada still need to undergo evaluation.
During its past editions, iGaming NEXT has brought together some of the most influential leaders in the industry together with world celebrated keynote speakers. A mainstay event for the industry, iGaming NEXT has served as an inspiring hotbed for ground-breaking mindsets and innovations. Continuing in this tradition, iGaming NEXT’s flagship digital event of 2020 Adventure of Change will be organised together with 5,000 delegates on the 10th, 11th and 12th November 2020, where 60 high-level speakers will delve into the future of our industry through a highly engaging format at our cutting-edge digital conference platform. The delegates will be able to network and join in the conversation through digital roundtable discussions and gain more valuable insight into the workings of our young, vibrant sector.
Ladies and gents please welcome our Presenter Partners
Since inception, iGaming NEXT has proved itself as the trailblazing event leader of the industry and 2020’s Adventure of Change edition is yet another dynamic landmark in its ever-growing portfolio. But not only! Through our events we consistently offer our partners incredible, efficient tools to build their own database and it is therefore hugely thrilling to be acknowledged year after year by the industry’s key movers and shakers. For this reason, iGaming NEXT is excited to announce industry leaders Salesforce & iTechArt, Scientific Games and Internet Vikings as 2020 iGaming NEXT: Adventure of Change’s Presenter Partners.
Owen Grennan, Salesforce Country Manager Malta commented, “In collaboration with our partner, iTechArt, we at Salesforce are delighted to be sponsoring this year’s edition of iGaming NEXT Online. These events are hugely important to Salesforce as they provide us with a platform to connect, share best practices, and collaborate with our customers and partners in Malta and the Mediterranean. We look forward to meeting all the attendees and advising them on how to successfully digitally transform iGaming.”
Does wagering in-stadia enhance fans engagement with the sport or does live sport enhance the betting experience? What is the relationship or the dynamic?
I would describe it as being the perfect symbiotic relationship. The experience of betting and that of absorbing the theatre and intensity that only live sport can deliver are hugely complementary. When you’ve got a vested interest in the outcome, in other words if it’s your team or your club, that engagement goes up a notch or two. Fans are knee-deep in wanting data and sports betting represents another avenue for us to build relationships with our fans. While the United States is at the early stages of sports betting we are really excited at the commercial opportunities as the industry continues to rise. I should underline that this is very much a mutual relationship: from a sports development perspective, the level of engagement, connectivity and profile generated by sports betting creates cost-effective opportunities for transition sports to progress on from the second tier. I’m thinking of Women’s sports such as the WNBA and of course e-sports which has an incredible opportunity.
In your opinion, is in-stadia betting as much about building customer relationships as it is generating betting income?
We are a live events business which has a number of revenue streams not least F&B [food and beverage] and merchandise, so while we can’t share in the sports betting operation it represents a big asset in the mix due to the opportunities it provides to engage with our customers on a much deeper level. I would describe it as an inclusive 360 relationship. If stadiums provide sports betting it undoubtedly helps the business to engage. Sports betting is another exciting factor in getting people engaged.
