Tag Archives: betfred

Betfred Selects Scientific Games to Launch their End-to-End Sports Betting Solutions in Pennsylvania

credit: Keith Allison

Scientific Games Corporation and Betfred are partnering to provide full retail and digital sports betting solutions in Pennsylvania. Betfred have chosen Scientific Games as their technology provider to launch retail solutions at Wind Creek Casino in Bethlehem, Pennsylvania in the first half of 2020 as part of Betfred’s recently announced partnership with the property. In advance of the 2020-2021 NFL season, Betfred and Scientific Games plan to launch digital sports betting for Pennsylvania bettors.

Mark Stebbings, Group COO at Betfred, said, “Scientific Games was the clear choice to provide our sports betting platform in Pennsylvania. OpenSports™ provides best-in-class, reliable technology and services that will help us reach more players and grow our sportsbook presence at speed.”

Betfred’s Pennsylvania players will benefit from Scientific Games’ full OpenSports product suite, which includes the industry-leading online and mobile betting technology and services. Betfred through its partnership with Wind Creek Casino will provide Scientific Games’ over the counter betting solutions and retail betting kiosks in addition to Don Best Sports data feeds, part of the OpenTrade™ branch of the OpenSports product suite.

Keith O’Loughlin, SVP Sportsbook, Digital for Scientific Games, said, “Betfred is one of the UK’s top-performing bookmakers, and their move into the U.S. will spark growth. Once again, a sophisticated and experienced sports betting operator has chosen OpenSports to responsibly grow its U.S. presence with our maximum reliability, scalability, and performance. Together, Scientific Games and Betfred can make a massive impact in the sports betting arena by driving player engagement and putting their digital and retail sportsbooks at the forefront of this expanding landscape. Betfred is synonymous with giving UK customers a great value proposition, and we are confident that they will get great traction in the U.S. with this customer-oriented approach.”

Scientific Games has provided sports betting solutions since the late 1990s and currently serves a total of 35 sports betting customers in 16 countries. The Company is among the first to be certified by the World Lottery Association as a responsible gaming supplier and is the first sports betting supplier to join the Global Lottery Monitoring System, which ensures the integrity of sports betting worldwide.

Betfred USA Sports and Saratoga Casino Black Hawk Sign Agreement for Colorado Sports Betting Operations

Betfred, the world’s largest privately-owned retail bookmaker, and Saratoga Casino Black Hawk have signed an agreement to offer Sports Wagering throughout the state of Colorado.

Subject to regulatory approval, Betfred and Saratoga Casino will be opening a full sports book at the casinos Black Hawk, Colorado property, as well as offering mobile and internet betting for customers within the state of Colorado.

“We are delighted to partner with Saratoga Casino Black Hawk,” stated Mark Stebbings, Betfred Group Chief Operating Officer. “This is an exciting opportunity for both companies and we look forward to sharing our joint expertise to provide excellent service and value for sports bettors both on premise in Black Hawk and online to the people within the state of Colorado.”

Betfred has been established since 1967 and is one of the biggest sports betting brands in the United Kingdom with over 1500 retail outlets and a leading online platform. Betfred will also provide compliance, support, marketing and trading as part of the business partnership.

“We are excited to have Betfred as our sports wagering partner,” said Daniel Gerrity, President of Saratoga Casino Black Hawk. “With over 50 years of international experience in the industry, it’s a great opportunity to leverage their expertise along with the Saratoga brand to become the market leader in sports wagering in Colorado.”