Tag Archives: celsius

CELSIUS Partners With Female NASCAR Driver Logan Misuraca for 2023 ARCA Menards Series

Logan Misuraca announces she will be racing in the 2023 ARCA Menards Series, driving the No. 63 Spraker/PCW Racing CELSIUS Essential Energy Chevrolet at superspeedways Daytona and Talladega.

Misuraca attended the Preseason ARCA Test at Daytona International Speedway January 13-14th. During the season, the Ilmor engine Chevrolet will be sponsored by CELSIUS Essential Energy Drink while embodying the brand’s mantra, “Live Fit”, staying energized all race weekend long.

Speaking on the sponsorship, CELSIUS VP of Marketing, Kyle Watson, added, “CELSIUS is thrilled to be the primary sponsor and Official Energy Drink of Logan Misuraca? for the 2023 ARCA Menards Series season. We are excited to sponsor our first female driver in motorsports and help fuel Logan all season long as she crosses the finish line!”

CELSIUS is functional, Essential Energy, a better-for-you, premium alternative to traditional energy drinks. Made with a clinically proven formula of energy boosting ingredients, 7 Essential Vitamins and zero sugar, CELSIUS was created to help people LIVE FIT, exceed their goals, and elevate their everyday lives.

Logan’s first ARCA race of the year will take place at Daytona International Speedway on February 18th at 1:30 PM EST. Additionally, she will be racing the Talladega Superspeedway ARCA Race on April 22nd. Both races will be broadcasted on FS1.

Logan holds many accomplishments in her home state of Florida including New Smyrna Speedway 2020 ‘Champion’ and ‘Rookie of the Year’ in the pro late model series and atop 10 finish in the 2022 ARCA East Race at NSS.

Logan is very experienced with both superspeedways through her work with NASCAR Racing Experience where she gives ride-alongs to race fans and adrenaline seekers at speeds over 170 mph. Logan has recorded more than 20,000 laps at Daytona International Speedway. Spraker Racing has over 30 years of racing experience and has had major successes in the ARCA series with record making top 5 and top 10 finishes over the years. The team and Logan are looking forward to an exciting 2023 ARCA season.

CELSIUS Partners With Caleb Williams as NIL Athlete

CELSIUS fitness drink today announced its new partnership with the University of Southern California’s quarterback, Caleb Williams. CELSIUS continues its support of collegiate athletics by partnering with athletes nationwide as part of the company’s growing Collegiate Program.

CELSIUS University, which officially launched in August 2022, has begun partnering with college athletes nationwide as part of the NCAA’s new Name, Image, and Likeness (NIL) policy that allows college athletes opportunities to monetize their name. The CELSIUS Program aims to provide best-in-class consumer experiences with elite brand partners within NIL and collegiate sports. 

 “Proud to be a brand partner of CELSIUS who has been pioneering their way into college football,” said the University of California’s star quarterback. “I’m looking forward to the projects we’ll do together to support college athletes in the future and bring more visibility to NIL as a whole.”

Athletes partnering with CELSIUS are further educating their peers and audience through their social media channels, while promoting the energy drink and LIVE FIT lifestyle, the brands mantra which aims to inspire people to LIVE FIT in the world around them and in everything they do.  LIVING FIT isn’t just for the gym, it’s a mindset and a lifestyle. CELSIUS provides people with the Essential Energy they need to elevate their everyday lives and achieve their personal bests. 

Caleb’s work on and off the field truly embodies the CELSIUS “Live Fit” mentality and lifestyle.  His shared passion for supporting his community, and love for the brand is the type of partnership CELSIUS® is proud to be part of and looks forward to continuing to help empower collegiate athletics. The partnership with Caleb and CELSIUS will run for 6 months. 

RFK ANNOUNCES PARTNERSHIP WITH CELSIUS ENERGY DRINK

RFK Racing has announced it will team with CELSIUS energy drink to help keep its team fit, active and hydrated as it prepares for the upcoming NASCAR season. The lifestyle brand will serve as an associate partner for the No. 6 race team, which launches into what promises to be one of the most exciting seasons in the team’s history.

Brad Keselowski joins the team as part owner and driver of the No. 6 Ford Mustang, as the sport ushers into the Next Gen Era of the sport. In addition to helping the team on its quest of a healthy lifestyle and maximum performance, the CELSIUS brand will be featured on Keselowski’s No. 6 Ford Mustang and driver firesuit.

CELSIUS prides itself on containing no sugar, no aspartame, no high fructose corn syrup, and no artificial preservatives, colors or flavors. CELSIUS is certified gluten free, kosher, and non-GMO.

“We are extremely excited to partner with RFK Racing and help keep Brad and the team fueled heading around the track,” said John Fieldly, CEO of CELSIUS. “We are all about creating authentic partnerships and knowing first-hand how much Brad loves drinking CELSIUS makes this a no-brainer.”

RFK launches off into the new season this week at Daytona Speedweeks. The running of the Daytona 500 will take place Sunday at 2:30 p.m. ET (FOX, MRN, SiriusXM).

CELSIUS Teams Up with MMA Superstar Dustin Poirier

Celsius

Celsius Holdings, Inc., maker of the leading global fitness drink, CELSIUS®, today announced that they have officially signed Dustin Poirier to Team CELSIUS to act as an ambassador and engage with fans and consumers on behalf of the brand.

“I’ve been a fan of CELSIUS for a long-time – I’m very careful about what I put into my body, and I know that CELSIUS is a healthy way to get a boost of energy. Plus it’s been scientifically proven to help boost your metabolism, which obviously doesn’t hurt when it comes time for weigh-ins,” said celebrated MMA fighter and current #2 UFC lightweight contender Dustin Poirier. “It just made a lot of sense for me to get involved with CELSIUS – not only do I drink it regularly but the company is right in my backyard in Boca Raton where I spend half my year.”

“We couldn’t pass up the opportunity to collaborate with an athlete of Dustin’s caliber who happens to be a huge fan of the product and is also practically a neighbor,” added Celsius Holding Inc.’s CEO John Fieldly. “We look forward to working with Dustin to introduce CELSIUS to new fans and to get our existing fans even more excited.”

CELSIUS® is a lifestyle fitness drink and a pioneer in the rapidly growing performance energy sector.

CELSIUS has four beverage lines that each offer a property, functional, healthy-energy formula with distinct clinically-proven benefits such as boosting endurance and burning body fat.

CELSIUS® is backed by six university studies that were published in peer-reviewed journals validating the unique benefits CELSIUS® provides.