HeadsUp Entertainment International Inc. announces today its strategic plan to enter the regulated sports betting market in Canada. In November 2020, the Canadian federal government introduced a bill (C-218) to the House of Commons that, if passed by both House and Senate, would legalize single-game sports wagering within the country’s 10 provinces and three territories. It is anticipated that this bill will pass in the spring of 2021 and HeadsUp is positioned to be a major player in the sector.
The forthcoming legislation and subsequent changes to the Criminal Code of Canada will allow for HeadsUp to be positioned for rapid growth, taking to market platforms in sports betting, into an industry estimated to be over $14 Billion in annual gross gaming revenue as estimated by the Canadian Gaming Association.
HeadsUp is currently negotiating with 2 sportsbook software providers and is in negotiations with a strategic media partner as a potential merger candidate or acquisition to create unique market access and lower than industry standard costs for player acquisition.
“The rapidly evolving opportunities in the Canadian market, as well as in other countries, are very encouraging and our team has been anticipating licensing and government regulation that we are strategically poised to take advantage of” commented HeadsUp President and CEO Doug Wilson.
The Company will be launching its media content delivery platforms the first week of January which are designed to target viewers and build its base of players in anticipation of the launch of its online gaming products once the path to legalization and licensing in Canada is complete.
Canada is an explosive market for sports wagering and the country is following the lead of New Jersey, Nevada and Pennsylvania as US States that have legalized sports betting.
The NFL will offer plenty of offense this Christmas, with two of the top offenses in the league set to square off and four games with an over/under set at 51.5 points or more in Week 16. So many high point totals shouldn’t be a surprise, according to analysts from TheLines, which tracks odds in U.S. regulated sports betting markets. In fact, the NFL is on a historic scoring pace.
Sunday night’s game between the Tennessee Titans, which leads the NFL with 31.1 points per game, and Green Bay Packers, which is third at 31 points per game, promises two of the most prolific scoring teams in the NFL. Total points for the game as of Monday morning is 56, according to a consensus of the nation’s largest legal online sportsbooks — including DraftKings, FanDuel, PointsBet, PlaySugarHouse, BetMGM, Unibet, and William Hill. No game has offered more points this season.
But games offered at 50 total points or more have not been uncommon this year. In fact, there were five such games in Week 15 alone. Points have been up significantly all year. Through the first 15 weeks, NFL teams are averaging 24.8 points per game, up dramatically from 22.8 points per game in 2019. Barring a points outage over the season’s final games, it should break the scoring average record of 23.6 points per team per game, set in 1948.
“In a season of anomalies, we may never see so many high point totals again,” said Brett Collson, lead analyst for TheLines.com. “There are so many reasons why scoring is up, and many of them are related to the pandemic, from fewer distractions with teams being in relative isolation to quiet stadiums helping road teams stay in sync. Regardless, oddsmakers continue to do well in making adjustments.”
The consensus point spreads for Week 16 and remaining Week 15 games, as of Monday, Dec. 21:
Pittsburgh Steelers (-14.5) at Cincinnati Bengals; over/under 40.5
Minnesota Vikings at New Orleans Saints (-7); over/under 51.5
Tampa Bay Buccaneers (-9) at Detroit Lions; over/under 53.5
San Francisco 49ers at Arizona Cardinals (-3.5); over/under 49.5
Miami Dolphins (-2.5) at Las Vegas Raiders; over/under 47.5
Carolina Panthers at Washington Football Team (-1.5); over/under 44.5
Chicago Bears (-7) at Jacksonville Jaguars; over/under 47
Cincinnati Bengals at Houston Texans (-8.5); over/under 45
Cleveland Browns (-10) at New York Jets; over/under 44.5
Indianapolis Colts at Pittsburgh Steelers (-3); over/under N/A
New York Giants at Baltimore Ravens (-10); over/under N/A
Denver Broncos at Los Angeles Chargers (-3); over/under 48.5
Atlanta Falcons at Kansas City Chiefs (-10.5); over/under 53
Los Angeles Rams at Seattle Seahawks (-1.5); over/under 46.5
Philadelphia Eagles (-1.5) at Dallas Cowboys; over/under 49.5
Tennessee Titans at Green Bay Packers (-4); over/under 56
Buffalo Bills (-6.5) at New England Patriots; over/under 45
To access the updated futures lines for every NFL team, and for more analysis, visit TheLines.com/odds/super-bowl. To access Week 16 odds, visit www.thelines.com/nfl-week-16-lines-2020.
For Soccer Ventures (FSV), an organization focused on the growth and long-term development of American soccer, today announced it has completed the acquisition of Alianza de Futbol and JUGOtv, groundbreaking Hispanic soccer companies engaging with and offering opportunities for the underserved Hispanic soccer community in the U.S.
For nearly two decades, Alianza de Futbol implements identification programs, coaching clinics, and tournaments in Hispanic communities throughout the U.S. that have historically existed outside of the traditional structure of American soccer. These programs have offered the opportunity for participation to male and female players, and led to the identification of dozens of future professional players such as Mexico’s National Team player Jonathan González. JUGOtv has operated as the content studio and social media arm of Alianza de Futbol, featuring one of the premier American Hispanic social channels.
“As we set about our mission to transform soccer in America, we began identifying the entities and the stakeholders who’d been doing it successfully for years. Alianza de Futbol and JUGOtv are the benchmarks for creating a more inclusive American soccer community,” FSV founder and Philadelphia Union investor Richie Graham said. “As part of FSV, we hope to bring these organizations closer to the fold with our partners, offering even greater opportunities for Hispanic soccer players in the U.S. and establishing a richer and more robust soccer community for everyone.”
Founded in 2004 by Richard Copeland and Brad Rothenberg, the son of former US Soccer Federation President and 1994 FIFA World Cup organizer Alan Rothenberg, Alianza de Futbol has been a one-of-a-kind opportunity for male and female soccer players outside of the traditional club system in the U.S. Since the program’s launch, players have come from 46 states and more than one thousand U.S. cities, connecting over 3.2 million hispanic families to the Alianza de Futbol community. Additionally, over seventy seven alumni have gone on to play professionally and twenty three have received youth national team invitations.
Working with commercial partners, Alianza de Futbol hosts weekend long activations in Hispanic communities throughout the country that feature tournaments for youth and adults and identification programs for players hoping to take the next step in their career, all at little to no cost. Guest appearances from legends of the game such as Carlos ‘Pibe” Valderrama and Jorge Campos, brand activations, and more round out an experience that often draws more than a quarter of a million attendees per year.
As part of the FSV portfolio, Alianza de Futbol and JUGOtv will leverage relationships with organizations such as Major League Soccer and US Soccer Federation to expand opportunities for its participants.
“We’re beyond excited to join the FSV team,” said Joaquin Escoto, Managing Director of Alianza de Futbol. “The future of soccer in America is so bright, and we’re thrilled to be joining FSV on their mission to ensure all communities are part of that future. FSV are the perfect partners to help amplify our impact in bringing the Hispanic community closer to the most important organizations in American soccer.”
Additionally, FSV’s unrivaled creative, American soccer storytelling and strategic capabilities will provide Alianza de Futbol a greater platform to evangelize their transformative work in grassroots soccer, while also connecting them to new brands and advertising agencies.
New initiatives that expand upon Alianza de Futbol, both on-and-off the field, will be announced by FSV in the forthcoming months.
The National Indian Gaming Commission last month issued its annual revenue report for tribal gaming in the U.S. in 2019, and it showed the highest gaming revenue total since Indian gaming commenced in 1988, $34.6 billion, an increase of 2.5 percent over 2018, based on financial reports from 522 gaming enterprises operated by 245 federally… Read more »
The National Indian Gaming Commission last month issued its annual revenue report for tribal gaming in the U.S. in 2019, and it showed the highest gaming revenue total since Indian gaming commenced in 1988, $34.6 billion, an increase of 2.5 percent over 2018, based on financial reports from 522 gaming enterprises operated by 245 federally… Read more »
The National Basketball Retired Players Association (NBRPA) today announced the numbers for the first three months of the expansion and launch of Legends Media & Entertainment (LME), a multifaceted storytelling platform producing, distributing and quantifying the wide reaching stories of many of the NBA and WNBA’s biggest stars. In three months LME in both audio and video has drawn almost 600,000 views and listens, more than three times the combined numbers of audio and video around the players in the previous nine months. Viewers and listeners have come from over 20 countries, and have enjoyed content from some of the most unique storytellers in the history of professional basketball. Athletes First Partners represents the NBRPA in its marketing endeavors and is working on engaging with brands on the platform as well.
“Basketball is a team sport, and by unifying efforts under the LME brand, we have been able to start building an audience, and a destination that fans from around the world are enjoying,” said NBRPA President and CEO Scott Rochelle. “The first three months have shown that consistency is key, and now that the season is upon us, we are expecting the concept to continue to grow both in content and in audience with our players, some of the most identifiable and engaged athletes and personalities anywhere.”
The NBRPA represents over 1,000 former NBA and WNBA players, making it the largest agency of its kind in basketball. This has allowed for direct access to players for opportunities domestically and internationally. Some of the most popular segments to date have included sessions with hoist Trill Withers talking with Charles Barkley, Bill Walton, Grant Hill and many others. The content can be seen, and heard at https://www.legendsofbasketball.com/legendslive/
Some of the key unified elements of LME include:
Legends Magazinewhich debuted in 2018 and is the official publication for NBA and WNBA Legends. Produced quarterly, Legends Magazine has featured cover stories about NBRPA Director Caron Butler, Jerry Stackhouse, Elton Brand, Jamal Mashburn and “The Knuckleheads” – Quentin Richardson and Darius Miles. Each issue is delivered to all former players, active players, coaches, stakeholders, influencers and league officials worldwide.
Legends Studios also debuted in 2018 with the launch of original live-action and animated short videos and two podcasts, the All-Access Legends Podcast and On Deck with Scott Rochelle. In April 2020, Legends Live, a weekly web series broadcasted to multiple social media platforms featuring live conversations with NBA and WNBA Legends, was added to the Legends Studios portfolio. In addition to 32 standard episodes, Legends Live also covered the 2020 WNBA Draft and ESPN’s The Last Dance with live commentary from Legends. Last week, media personality Tyler Johnson, aka Trill Withers joined the LME team as host of Legends Live, where he will spend time with many of the game’s most successful and dynamic personalities and business people. Johnson will also be a key contributor to Legends Magazine, the All-Access Legends Podcastand the NBRPA’s social media strategy and content.
To follow along with LME content from the NBRPA, find them on social media at @NBAalumni on Twitter, Instagram, YouTube and Twitch or on Facebook at NBA Alumni.
Verizon Media, the global media and technology company and Entain plc (LSE: ENT), the international sports-betting and gaming operator (formerly known as GVC Holdings), today announced a global innovation alliance to develop new opportunities across interactive sports and entertainment. Entain brands include Ladbrokes, bwin, PartyPoker, and BetMGM in the United States, which is co-owned with MGM Resorts.
The new alliance coincides with initial findings from new research for Entain by YouGov, revealing that the use of technology is increasingly shaping consumer behaviours in gaming and entertainment around the world, notably in the United States and Australia. Social media has become central to consumer enjoyment, with new immersive experiences, driven by virtual reality and 5G, accelerating growth of both gaming and e-sports.
Verizon Media and Entain will collaborate to develop a first-of-its-kind highly immersive proof of concept virtual reality experience, that will combine live sports viewing with interactive layers of sports data and gaming. Consumers will be able to participate in sports events, check data, socialise with friends, and place bets on Entain platforms.
Additionally, Entain will work closely with Verizon Media to develop concepts for new formats with emerging technologies like 5G, virtual reality, and augmented reality to bring the best experiences in immersive content and gaming to sports betting and gambling. Along with betting on the Entain platforms on live streaming sports events, the goal is to create realistic, immersive experiences for sports fans, such as being in the stadium, participating in play, competing and betting on outcomes on the Entain platforms.
“To win in the future we need to understand where consumers will be in five, ten years’ time and work with other global businesses also investing in that,” said Shay Segev, CEO of Entain. “We envisage consumers meeting at a game with friends, who could in fact be elsewhere, using virtual reality headsets to watch, interact and share the experience together and, potentially, compete between themselves at half time or feel like they’re on the pitch with the players.”
“This new alliance takes the collaboration between our two companies to a new level and will allow us both to maximize new opportunities across sports-betting, content and entertainment,” said Guru Gowrappan, CEO, Verizon Media.
“Together, we are building the next-generation of content experiences for sports and gaming fans. Our world-first 5G-enabled production studios in LA and London, creative technology teams and Verizon Media’s Immersive platform, that enables extended reality (XR) content to be created and distributed across digital channels at scale, allow partners like Entain to bring next-level immersive and interactive experiences to their customers.”
The collaboration builds on an existing successful relationship between Yahoo Sports, part of Verizon Media, and BetMGM, a joint venture with MGM Resorts through which Entain operates in the United States. BetMGM is integrated throughout Yahoo Sports in the US, and in legal jurisdictions fans can place a bet with BetMGM without leaving the Yahoo Sports app.
The new alliance coincides with first findings of new research for Entain from YouGov, revealing that gaming and entertainment is converging across multiple devices and becoming increasingly interactive, with two-thirds of consumers combining it with social media to increase their enjoyment.
Across all markets, men aged 25 to 39 are the most likely to be innovators or early adopters and are the key audience for e-sports and gaming. Half of e-sports players are in this age group, with most also interacting in social media and more than half enjoying a bet. When it comes to conventional sport, interaction is also increasingly important to this audience, with 31% of 25 to 39-year-old and 34% of over 55’s also engaging digitally to increase their enjoyment of watching sport.
Leading conference in the CEE region will be held in a hybrid format on 28 May 2021.
The team at European Gaming (part of Hipther Agency), is excited to announce that the registrations are open for the 5th edition of Prague Gaming Summit which will be held in a hybrid format on the 28th of May 2021.
The hybrid event will take place at the ‘traditional base’ of the conference (Vienna House Andel’s Prague) and will allow local industry shareholders to meet up and connect.
The hybrid format gives the opportunity to all interested parties that are not able to travel to access the conference content and event attend virtual meetings.
Jock MKT (Jock Market), the platform that is turning sports into a stock exchange, announced they are adding the National Basketball Association’s 72-game regular season starting Dec. 22 to allow fans to invest in shares of NBA players across all 30 teams. The announcement marks the third league within Jock MKT’s proprietary algorithm that allows investors to buy and sell shares of NFL, NBA and PGA Tour athletes in real time for real money.
Jock MKT also announced they launched on Android for the first time on Nov. 24. Jock MKT continues to be available on iOS, which launched in Apple’s App Store when the PGA Tour returned during the pandemic. The platform is approved in 34 U.S. states.
“We have seen exponential growth in Jock MKT users and investments throughout the NFL and PGA Tour schedule over the last six weeks,” said Tyler Carlin, Co-Founder of Jock MKT. “We are thrilled to be adding the NBA’s 72 game schedule at a time that will overlap with the NFL’s playoffs and more PGA Tour dates.”
As an example of Jock MKT’s investing power, if a user invested $10 in shares of Dustin Johnson at the WGC–FedEx St. Jude tournament in August and reinvested the compounded winnings at his next eight tournaments, he or she would have netted over $13,000 after his Masters’ victory.
Jock MKT’s main differentiator is their cash market format. Users can join at any time and for any dollar amount. They can buy and sell shares of NFL, NBA and PGA Tour athletes in real time, cash out early by selling to another user in-game or hold to the end and receive fixed Jock MKT payouts tied to final player rankings and overall fantasy scoring. As of Dec. 1, Jock MKT has processed nearly $2 million dollars in orders of shares.
Jock MKT was co-founded by Tyler Carlin, a 2013 graduate of MIT’s Sloan School of Management. The platform raised its first round of funding led by Will Ventures. Will Ventures’ Founding Partner and Managing Director is Isaiah Kacyvenski, a retired eight-year NFL veteran with a Harvard MBA. Accomplice founding partner Ryan Moore, an early investor and current board member of DraftKings, is also a stakeholder in Jock MKT.
The Detroit Pistons today announced multi-year partnerships with premier sports gaming companies FanDuel Group and DraftKings, Inc., making FanDuel and DraftKings official sports betting partners of the Pistons.
In addition to the use of official Pistons marks and logos, each partnership will include a mix of robust marketing assets, including in-arena signage and activations, television and digital advertising, and TV and radio presence to drive passionate Pistons enthusiasts to each entity’s sports betting offerings.
Detroit Pistons Chief Business Officer Mike Zavodsky praised the agreement with both companies and noted the commitment to building asset packages that provide engagement strategies unique to each business.
“We appreciate the partnership-minded and collaborative approach that both FanDuel and DraftKings brought to the table,” said Zavodsky. “We look forward to utilizing our platform to help each grow their presence within and connectivity to the Pistons and greater Detroit Metro communities.”
In addition to its partnership with FanDuel, the Pistons will also partner with MotorCity Casino Hotel. FanDuel and MotorCity Casino Hotel will offer exciting game day experiences at the newly designed FanDuel Sportsbook at MotorCity Casino in downtown Detroit. On game days, MotorCity Casino will provide fans with giveaways, exclusive viewing parties and other innovative experiences to enhance sports betting experience before, during and after the games.
“The Pistons are a progressive and forward-thinking franchise committed to its fans, and we see an incredibly valuable partnership opportunity as we connect our retail Sportsbook experience with Pistons game action in the arena,” said Mike Raffensperger, CMO of FanDuel. “This new relationship will create unique approaches for us to reach Pistons fans. With the FanDuel Sportsbook at MotorCity Casino and mobile gaming offerings on the FanDuel Sportsbook app, we will together offer engaging experiences both inside and outside the arena while giving fans access to unique betting promotions and content.”
An exciting element of the DraftKings partnership includes a “Piston For A Day” VIP fan experience giving users the opportunity to enter a contest where winners receive exclusive access to the team. Winners will sign a “Pistons Contract” for a day, pose for a photo with a member of the front office staff, receive a personalized Pistons jersey and warm-up clothing to wear to a Pistons game, receive a locker room tour and postgame shot on the Little Caesars Arena floor and private access for a one-hour shootaround on the Pistons Practice Court at the Henry Ford Detroit Pistons Performance Center.
“As our first professional team activation in the state of Michigan, we are thrilled to join forces with the Detroit Pistons ahead of our pending market introduction,” said Ezra Kucharz, Chief Business Officer, DraftKings. “This deal deepens our relationship with a prominent local team to facilitate more immersive fan experiences, both for Michiganders familiar with regulated gaming products as well as newcomers to the space.”
GVC Holdings, the global sports betting and gaming group to be re-named Entain, today announced a new partnership with Conscious Gaming, becoming the first official partner of PlayPause, a new multi-state responsible gambling tool which will operate across state lines in the United States. PlayPause will launch with BetMGM, GVC’s joint venture in the U.S. with MGM Resorts.
The latest move adds to existing work by GVC already underway in the U.S around responsible gaming. These include a multi-year research program into addictive behaviours with Harvard, and a collaboration with EPIC, a leading independent gambling harm minimisation consultancy. GVC is also part of the US National Council on Problem Gambling (NCPG) President’s Circle.
PlayPause is available via Conscious Gaming, a new non-profit organization established by GeoComply, a global leader in geolocation compliance technology. This partnership will enhance GVC and BetMGM’s ability to continue to lead the way in player protection across the US.
PlayPause adds further features to GVC’s leading player protection measures, including:
Self-exclusion protection as players move from state to state, rather than being limited to the state in which they are typically based.
Adding additional data on players who have already self-excluded in one state but need to be recognized and protected to play in another jurisdiction.
Added efficiency through eliminating the silos associated with maintaining numerous separate state-operated self-exclusion databases.
Shay Segev, CEO of GVC, commented:
“We are delighted to be the first official partner of PlayPause. We believe the most responsible operator will be the most successful operator, and PlayPause’s innovative, multi-state approach to responsible gaming in the U.S. aligns with our firm commitment to providing our customers with the safest and most enjoyable experience possible.”
Adam Greenblatt, CEO of BetMGM, commented:
“A multi-state approach to responsible gaming is an important step for the industry and advances consumer protection in a meaningful way. We’re delighted to play a leading role in collaborating on this important and timely initiative.”
Anna Sainsbury, Conscious Gaming Trustee, and GeoComply Chairman and Co-Founder, commented:
“Conscious Gaming is thrilled to be partnering with GVC and BetMGM to launch PlayPause. To have such a high profile, responsible, and fast-growing operator on board from the start is a fantastic endorsement for the PlayPause initiative. As an industry, it’s only by working together with all stakeholders that we’ll be able to ensure players have the necessary tools to foster responsible play.”
The National Lacrosse League (@NLL), the longest running and most successful professional lacrosse league in the world, today announced a landmark partnership with Fanatics, the global leader for licensed sports merchandise, which will bring the league’s online merchandise and retail efforts into one consolidated location for all NLL clubs.
The new online destination, NLLShop.com, is now live and accessible to fans worldwide.
“Our league and the sport of lacrosse are on a sharp growth curve. We have such a tremendous opportunity with our teams for growth in terms of online merchandise sales. Fanatics is simply the best and most innovative consumer e-commerce sports retailer in the world, and this partnership will give us a great opportunity to realize the league’s potential, said NLL Commissioner Nick Sakiewicz. “We have seen the power and value of team merchandise at the local level, and this international approach gives us the ability to have a streamlined one-stop shop to offer NLL merchandise where sports fans shop online.”
Through Fanatics’ industry leading technology and mobile capabilities, powered by its revolutionary Cloud Commerce Platform, the new NLL online store will provide rapid navigation for fans across desktop and mobile sites, featuring hi-resolution product displays, frictionless checkout and the widest assortment of NLL merchandise for all members of the family.
“We are excited to enter into this new partnership with the National Lacrosse League. Fanatics is uniquely positioned to help the league expand its reach through an enhanced direct-to-consumer platform that will allow fans to share their pride and passion for the NLL teams and players they love,” said Vicky Picca, Fanatics SVP of Business Affairs.
The partnership unifies what has been a regional approach ran by the NLL clubs for most of the league’s 35-year history. While teams will retain the right to sell locally at retail brick and mortar, the complete global e-commerce business will be housed under the new NLLShop.com for the first time.
The 2021 NLL season is targeted to start the weekend of April 9-11th, with a full schedule to be announced in the coming weeks.
The United States Olympic & Paralympic Committee today shared details of the new Team USA Athlete Marketing Platform (AMP) pilot program, a first-of-its-kind digital marketplace that expands athlete sponsorship and marketing opportunities. Created in cooperation with the Athletes’ Advisory Council and National Governing Bodies Council, AMP is an opt-in program that connects Team USA sponsors and licensees directly with athletes, providing incremental revenue opportunities and marketing exposure for Team USA athletes.
“AMP was born from a shared recognition that empowering Team USA athletes to expand marketing and earning opportunities is the right thing to do for athletes, and an opportunity to elevate Olympic and Paralympic sport broadly,” said USOPC CEO Sarah Hirshland. “This program will link the incredible athletes and personalities at the heart of the Olympic and Paralympic movements with the innovative Team USA partners who help tell their stories.”
Through a streamlined program, AMP provides expanded earning opportunities to more Team USA athletes, who may otherwise have limited access to sponsors, via a guaranteed base payment for group marketing rights, and potential incremental revenue opportunities via individual endorsement and licensing opportunities.
“AMP is a huge shift in approach and an exciting step in Olympic and Paralympic athlete marketing,” said Chris Mazdzer, three-time Olympian in luge and Beijing 2022 hopeful. “Team USA athletes give their all to represent the United States at the Olympic and Paralympic Games. This program recognizes that commitment – and the desire of athletes to seek out opportunities and take greater ownership in connecting with partners and managing opportunities.”
AMP is optional for Team USA athletes and does not impact any existing sponsorship deals, and creates possibilities for additional branding collaborations and incremental revenue. Participating athletes control what brands to engage with, which categories to protect, what images to approve and what causes to champion through a seamless mobile interface launching in 2021.
The digital platform will also provide greater access and ease for athletes and Team USA partners to directly connect and collaborate based on their interests, backgrounds, locations, and Olympic and Paralympic sports so that the true diversity of Team USA is represented in the collective marketing around the movements.
The program includes certain parameters for usage that intends to establish equity and diversity in representation of Team USA athletes and maintain the critical commercial funding provided to athletes by their NGB.
The USOPC, in collaboration with the AAC and NGBC, is jointly developing educational materials and will be offering athlete informational sessions prior to the opening of program enrollment in January.
Athletes who opt in to participate in the pilot in 2021 will benefit from the unprecedented and compressed window encompassing the Tokyo and Beijing Olympic and Paralympic Games, and will receive a guaranteed payment in exchange for their commitment to shape the program and participate in group marketing.
The USOPC invested in robust technologies and resources with industry-leading providers Athletes First Partners and Opendorse to provide athletes with the data and capabilities to develop their personal brand and maximize commercial opportunities.
More information on the program, including athlete eligibility considerations, can be found at TeamUSA.org/AMP.
Indiana sportsbooks enjoyed a record-shattering October, setting highs in revenue and handle, as bettors were spurred by local interest in the NFL and the return of Big Ten football. In a month that resembled a normal sports schedule more than any month since the pandemic began, October’s handle was more than $230 million, a sign that Indiana’s recent gains are sustainable, according to analysts from PlayIndiana.
“With a schedule that was more comparable to an ordinary October, Indiana’s sportsbooks fared well and offered a clearer read on where Indiana’s market stands,” said Dustin Gouker, lead analyst for PlayIndiana.com. “Interest in the Indianapolis Colts, Indiana University, and Notre Dame is helping as the state transitions from a market that relies on Chicago to one that is more reliant on local bettors.”
Without a once-in-a-lifetime schedule to drive interest, as was the case in September, bettors still made $230.9 million in bets in October, according to official reporting released Tuesday. That breaks the record $207.5 million hit in September and is up 151.8% from $91.7 million in October 2019.
October’s bets also produced a record $21.1 million in adjusted gross revenue for the state’s operators. That is up 82.9% from $11.5 million in October 2019 and easily surpassing the record $14.3 million in revenue generated in September. The month’s revenue yielded $2 million in taxes in October.
Indiana has now generated $1.6 billion in bets since launching in September 2019, but the state was topped in September by both Colorado and Illinois to fall to sixth. However, the state is becoming less reliant on the Chicago market. Bets on the Colts and the surprising Hoosiers fueled $84.7 million in bets on football.
And sportsbooks continue to be imaginative with the types of bets they offer, including offering odds on the Halloween Candy Bowl, a professional candy eating contest held in Las Vegas in late October.
“The market continues to sustain itself by being innovative, which is going to be critical as competition from neighboring states such as Illinois and Michigan increases,” said Jessica Welman, analyst for PlayIndiana.com. “Wringing a few extra dollars from Joey Chestnut downing candy corn might not be a game-changer on its own. But it is a sign of a larger strategy by sportsbooks to diversify their boards in interesting ways.”
When the Gavel dropped on the Goldin Auctions October Legends Auction, the total proceeds topped $16 Million, a figure never before that had been eclipsed in the Online Sports Memorabilia Auction Industry from single auction event. Topping the list of most valuable items was the T-206 Honus Wagner card in Lot #1 which sold for $1,426,800 setting a new All-time record for a Honus Wagner T-206 card in the respective grade by PSA. In addition to the record bid price on the famed Honus Wagner, another very iconic basketball rookie card of Michel Jordan has also toppled the record. The red, white and blue 1986 Fleer issue featuring Jordan sold for the price including premium of $124,230, setting a new auction record for this popular card.
Other notable sales were the 1952 Topps Mickey Mantle that sold for a staggering sum of $584,250. A new record for the most expensive Soccer card of All time was also set with a sale of $295,200 on a 1958 Alifabolaget Pele rookie card graded a PSA MINT 9 and a 1986 Fleer Basketball set containing Michael Jordan’s rookie card also set a new record price $224,300.
“For the past several years my goal has been to increase the both the user base of Goldin Auctions, as well as grow the business for the entire industry,” says Ken Goldin, founder and CEO of Goldin Auctions. “We have seen a tremendous increase in both the number of collectors in the hobby as well as a tremendous growth in our user base at Goldin Auctions. Our October Legends clearly demonstrates this as it was not only the highest grossing auction in the history of online sports auctions at $16 million, but also registered the most bids ever recorded at Goldin Auctions, as well as the most bidders and the most unique winners.”
Goldin also explained, “I would like to thank all of our consignors who contributed tremendous product to the auction, and all of our bidders, not only for their support during this auction, but during all of 2020 which has seen us put up an unprecedented run of five consecutive auctions which have each generated in excess of $10 million in sales.”
Goldin Auctions is currently seeking consignments for our Holiday Auction being held in December and our next Goldin Elite auction in January. To get into the auction you can consign by emailing an image and description of your items to [email protected].
The Goldin Auctions 2020 October Legends Auction Session 1 also featured the Cal Ripken Jr. personal collection that included game used items and memorabilia from the career of Hall of Famer Cal Ripken, Jr. from his first little league uniform, to his early days as a Baltimore Oriole, to items from his historic consecutive game streak, 3,000th hit, 400th home run, World Series Championship, retirement and more. The collection brought in over $1.2 Million in total revenue and a portion of all his items sold will benefit the Cal Ripken, Sr. Foundation. The Highlighted sales from the Ripken collection was the Jersey worn by Cal for his final game of his 2632 consecutive game streak that fetched $184,500, the jersey worn by Cal for his Major League Debut sold for $123,000 and the bat used by Ripken in the 1st inning of his record breaking 2131 consecutive game brought in $124,230.
Session 1 which closed on Saturday Night consisted of Lots 1 – 417 and Session II Consists of Lots 418-1923 and closed on Sunday November 1st
